UNDERSTANDING CANADIAN BUSINES

Name: UNDERSTANDING CANADIAN BUSINES
Availability: OutOfStock
ISBN: 9780070894341

ISBN-10: 0070894345

ISBN-13: 9780070894341

Edition: 4th 2003

Authors: NICKELS

List price: $76.22

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Description:

We've made a great text, greater and the current market leader leads the way again. This new edition includes more technology, a stronger, integrated e-commerce focus, coverage of how technology is impacting business, and more coverage of personal skill development as it relates to career success. All these factors combine to help show the connection between text and the real business world. The text and supporting package comprise a learning system that maximizes the student's ability to explore and establish the skills needed for future growth and success.

Book details

List price: $76.22
Edition: 4th
Copyright year: 2003
Publisher: RYERSON
Publication date: 5/1/2002



Business Trends: Cultivating a Business in Diverse Global Environments


Managing within the Dynamic Business Environment


How Economic Issues Affect Business


Competing in Global Markets


The Role of Government in Business


Ethics and Social Responsibility


Business Ownership and Small Business


Forms of Business Ownership


Entrepreneurship and Small Business


Leadership, Organization, and Production to Satisfy Customers


Management and Leadership


Adapting Organizations to Today's Markets


Producing World-Class Goods and Services


Management of Human Resources


Motivating Employees


Human Resource Management: Finding and Keeping the Best Employees


Understanding Employee-Management Issues and Relations


Marketing: Developing and Implementing Customer-Oriented Marketing Plans


Marketing: Building Customer and Stakeholder Relationships


Managing the Marketing Mix: Product, Price, Place, and Promotion


Accounting Information and Financial Activities


Understanding Accounting and Financial Information


Financial Management


The Financial Services Industry in Canada


Using Technology to Manage Information


Working within the Legal Environment of Business


Index