Equipped to Win

Name: Equipped to Win
Price: 36.91 USD
Availability: InStock
ISBN: 9780557277858

ISBN-10: 055727785X

ISBN-13: 9780557277858

Edition: N/A

Authors: Michael Chase

List price: $27.95

30 day, 100% satisfaction guarantee!

Marketplace

1 new & used from $36.91

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Description:

High-technology capital equipment has its unique set of challenges. If you're an executive trying to compete in this world, you know that it's not enough to just improve operational costs and efficiencies. You need to consistently define and create winning products that are then successfully marketed to capture their full value. "Equipped to Win" shows you how to thrive in this world in a straightforward how-to style. With "Equipped to Win" you get the capital equipment industry's best practices for strategy, product management, and marketing. Capital equipment executives, this is your guide for growing your business, improving profits, and beating the competition.

Book details

List price: $27.95
Publisher: Lulu Press, Inc.
Publication date: 7/9/2010
Binding: Hardcover
Pages: 274
Size: 6.00" wide x 9.00" long
Language: English