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Using Chinese Universities As a Source of Technology Scouting in Chin

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ISBN-10: 3843354367

ISBN-13: 9783843354363

Edition: N/A

Authors: Alexandra Matschy, Meng Liu

List price: $79.00
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Description:

Over the last few decades trends such as globalization have sharpened up competition on the market. To meet customers demand, high level of technological and competitive uncertainties have increased the pressure of reducing R&D budgets, innovation cycles and shorten the time to market, as a consequence of the rising competition and as a result forced companies to source external knowledge. One way of doing this is by tapping external information and knowledge from universities. China is a country with a steady rapid growth in science and technology with a progressively increasing R&D. This is an opportunity for Western MNCs to establish collaborations in order to gain competitive advantages…    
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Book details

List price: $79.00
Publisher: Lap Lambert Academic Publishing GmbH & Company KG
Binding: Paperback
Pages: 128
Size: 6.00" wide x 9.00" long x 0.30" tall
Weight: 0.440
Language: English