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Essentials of Strategic Management

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ISBN-10: 1849201870

ISBN-13: 9781849201872

Edition: 2012

Authors: Dimitrios Koufopoulos, Martyn R. Pitt

List price: $40.99
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Description:

Built on the belief that strategic management principles are more straightforward than they seem, this exciting textbook does not overcomplicate the discussion with enigmatic layers of theory or irrelevant perspectives from other disciplines. Instead you will find focused, clearly articulated coverage of the key topics of strategic management, encouraging critical reflection and deeper exploration on your own terms. Fully developed to cover the essentials of any strategic management course, this textbook not only creates understanding of the principles of strategy, but shows you how to apply them constructively in the face of real-world practicalities. Throughout the text, these principles are put into context with illustrations and examples drawn from all over the world and from all kinds of organization - from Shell, Airbus and Tesco to small and non-profit enterprises. With an emphasis on topical, distinctive and engaging features, this text offers: - Over 120 short, topical case studies drawn from every type of organization across more than 20 countries, written especially for this book and supplemented with questions and tasks. - Worksheets for strategy analysis that can be used to tackle real-world situations - Learning outcomes, key points and summaries to focus your reading on what matters - Chapter-by-chapter exercises for further study and discussion - Suggestions for further reading to deepen your understanding of the theories underpinning the chapters In addition, tutors will benefit from a fully developed companion website offering lecture slides, teaching notes for case studies and assignments, module plans and links to further cases.
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Book details

List price: $40.99
Copyright year: 2012
Publisher: SAGE Publications, Limited
Publication date: 3/31/2012
Binding: Paperback
Pages: 472
Size: 7.32" wide x 9.13" long x 1.00" tall
Weight: 1.034
Language: English

List of tables
List of Figures
List of case studies
Preface
The Essence of Strategy and Strategic Management
Introduction: the Nature and Significance of Strategy
Strategic Management in Theory and Practice
Important Strategy Concepts
The 'Design-plus' Strategic Management Framework
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Understanding the External Environment
Introduction
Characteristics of the External Environment
A Systematic Framework for Macro Environmental Analysis
Methods for Scanning and Assessing the Macro Environment
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Industry Sector Environments
Introduction: Market and Industry Sector Environments
Factors that drive Industry Sector Structure and Enterprise Conduct
Structural Characteristics of Industry Sectors
External Factors that Affect the Industry Sector
Demand Influences
Analysing Market and Industry Sector Environments
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Enterprise Stakeholders, Identity and Purpose
Introduction: Why Does This Enterprise Exist?
Stakeholders: for Whom this Enterprise Exists
Enterprise Mission, Vision and Objectives
Stakeholder Priorities and Strategic Agendas
Enterprise Identity and Ethos
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Enterprise Resources and Distinctive Capabilities
Introduction: Why Resources and Capabilities Matter
Enterprise Effectiveness and Advantage from Resources and Capabilities
Analysing Distinctive Resources and Capabilities
The Internal Value-adding Chain
Strategic Value-chain Analysis
Enterprise Performance Assessment: Accounting Measures
Economic Value-added (EVA) Performance Measures
Non-financial and Qualitative Performance Measures
Actions Arising from Performance Assessment
Reflections on the Resource-Based View of Advantage
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Strategic Decision-Making
Introduction: Strategic Issue Diagnosis and Decision Making
Constructing the Strategic Position Statement
Strategic Decision-making
Constraints on Issue Diagnosis and Decision-making
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Enterprise-level Strategy Frameworks
Introduction: Why Strategy Frameworks?
Archetype Frameworks
Matrix Frameworks
Directional (Vector) Strategy Frameworks
Reflections on the Generic Strategy Approach
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Scale, Non-Scale and Vertical Strategies
Introduction: Scale and Non-scale Capabilities as Sources of Sustainable Advantage
Strategies based on Scale-exploiting Capabilities
Strategies Based on Non-scale Capabilities
Can Scale and Non-scale Strategic Priorities Be Combined?
Vertical (Supply Chain) Strategies
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Innovation Strategies
Introduction: Strategies through the Demand Lifecycle
Emergent Phase Strategies
Rapid-growth Phase Strategies
Maturity Phase Strategies
Decline Phase Strategies
Innovation-Intensive Strategies
Innovative Learning Cycles
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Diversification Strategies in the Multi-activity Enterprise
Introduction: the Concept of Diversification
Diversification and Corporate Strategy
Classification of Diversification Strategies
Strategic Management of the Diversified, Multi-activity Enterprise
Other Corporate-level Responsibilities
The Roles of Strategic Business Unit Managers
The Performance of Diversified Enterprises
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Acquisition, Merger and Alliance Strategies
Introduction: Acquisitions, Mergers and Alliances
Acquisition and Merger Strategies
Alliance (Collaboration) Strategies
Joint Venture Strategic Alliances
Non-JV Alliances
Less-formal Network Alliances
Alliance Strategies and Performance
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Multinational and Global Strategies
Introduction: Cross-border Operations Require New Strategies
Patterns of International Expansion
Distinctive National Characteristics and Development Paths
Global Convergence: the Significance of 'Megatrends'
International Generic Strategies
Organizing the International Enterprise
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
Strategy Implementation and Change Management
Introduction: 'Making Strategy Happen'
Successful strategy implementation
Integration: the Key Implementation Challenge
Organizational Design
Strategic Planning Systems and Control Processes
Managing Strategic Change and Transformation
Summary
Exercises for Further Study and Discussion
Suggestions for Further Reading
References
Glossary
Index