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Concepts in Applied Communication

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ISBN-10: 1621312984

ISBN-13: 9781621312987

Edition: 2013

Authors: Bruce C. McKinney

List price: $112.95
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"Applied Concepts in Communication Studies" is an introductory level textbook designed for instructors teaching large, lecture-style courses. While covering all the basic concepts in communication, performance related elements, such as student speeches, are limited. Instead, this text incorporates content not found in traditional introductory communication textbooks, including the Internet, social media, and culture. Each chapter begins with an outline of the learning objectives and concludes with discussion questions a bridge to the next chapter. An extensive set of references is also provided to give students instant access to more in-depth resources on each topic. Adopting instructors…    
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Book details

List price: $112.95
Copyright year: 2013
Publisher: Cognella, Inc.
Publication date: 8/17/2011
Binding: Paperback
Pages: 386
Weight: 2.024
Language: English