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Business of Fashion Designing, Manufacturing and Marketing

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ISBN-10: 1609011104

ISBN-13: 9781609011109

Edition: 4th 2011

Authors: Leslie Davis Burns, Kathy K. Mullet, Nancy O. Bryant

List price: $105.00
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Description:

This authoritative text focuses on the organization and operation of the U.S. textiles and fashion industry - how fashion apparel and accessories are designed, manufactured, marketed, and distributed. Although the focus of the book is on the organization and operation of the fashion industry within the United States, the role of these industries within the global context is covered throughout. Since the publication of the first edition, the textile/apparel industries have continued to undergo tremendous change. Quick Response strategies have evolved into supply chain management, Web-based business-to-business and business-to-consumer communications and commerce have grown, and mass…    
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Book details

List price: $105.00
Edition: 4th
Copyright year: 2011
Publisher: Fairchild Books
Publication date: 10/21/2011
Binding: Paperback
Pages: 640
Size: 7.44" wide x 9.21" long x 1.18" tall
Weight: 2.332
Language: English

Leslie Davis Burns is Chair of the Design and Human Environment Department at Oregon State University. She is a fellow of the International Textile and Apparel Association and has received numerous honors, including the D. Curtis Mumford Faculty Service Award. She has also co-authored Changing Appearances: Understanding Dress in Contemporary Society and has had many works published in the Clothing and Textiles Research Journal. Nancy O. Bryant is Professor Emeritus in the Design and Human Environment department at Oregon State University. In addition to her teaching experience, she has had industry experience as a ballet costumer/designer, pattern grader, and theatrical costumer.

Kathy K. Mullet is based at Oregon State University.

Nancy O. Bryant is based at Oregon State University.