Ultimate Guide to Pay-Per-Click Advertising

Name: Ultimate Guide to Pay-Per-Click Advertising
Price: 3.57 USD
Availability: InStock
ISBN: 9781599185347

ISBN-10: 1599185342

ISBN-13: 9781599185347

Edition: 2nd 2014

Authors: Richard Stokes, Perry Marshall

List price: $21.95

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Description:

Millions compete for exposure on Google, Yahoo!, and Bing, but 99% of them fail to get results. As the founder of leading digital intelligence firm, AdGooroo, search advertising authority Richard Stokes is in a unique position to reveal what’s going wrong and provide solutions to fix it.Since the publication of the first edition, there have been a number of revolutionary changes in paid search. First, we are increasingly searching from our cell phones not just desktops. Mobile search now accounts for 15% of searches in the US (up from ~0% in 2009). Second, Google is no longer the only game in town. Bing now accounts for 30% of all US searches and is growing in importance worldwide.…

Book details

List price: $21.95
Edition: 2nd
Copyright year: 2014
Publisher: Entrepreneur Media Inc/Entrepreneur Press
Publication date: 3/18/2014
Binding: Paperback
Pages: 292
Size: 8.00" wide x 10.00" long x 0.66" tall
Weight: 1.342
Language: English