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| Preface | |
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| Setting Up Your Business | |
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| Initial Business Considerations | |
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| The Entrepreneurial Archetype | |
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| Some Serious Self-Evaluation | |
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| Your Experience and Motivation | |
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| Methods of Getting into Business | |
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| Research, Research, Research | |
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| Successfully Marketing Your Product or Service | |
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| Public Relations or Marketing First? | |
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| Define Your Key Audiences | |
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| Build a Public Relations Strategy | |
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| How to Market Your Positive Image | |
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| Your Smart Business Plan | |
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| Get Help Before You Begin | |
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| Essential Components of a Smart Plan | |
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| Sample Business Plan | |
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| Obtaining the Financing You Need | |
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| Some Factors a Lender Will Consider | |
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| Basic Types of Funding | |
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| Lending Sources | |
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| Essential Finance and Accounting Methods | |
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| Types of Accounting Systems | |
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| Financial Accounting | |
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| Management Accounting | |
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| Accounting Documentation | |
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| Effective Human Resources Management | |
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| Hiring | |
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| Alternatives to Hiring Employees | |
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| Your Company's Policies and Procedures | |
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| Employee Orientation | |
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| Monitoring Your Employees' Performance | |
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| Your Disciplinary Action Policy | |
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| Benefits Packages | |
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| Insurance Matters | |
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| What Is Risk Assessment? | |
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| Types of Insurance | |
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| When You Have Employees | |
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| Workers' Compensation Insurance | |
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| Shopping for Coverage | |
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| Setting up Your Office | |
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| Managing Your Incoming Mail | |
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| Avoiding the Telephone Traffic Jam | |
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| The Home-Based Office | |
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| Personal Information Managers | |
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| Select the Best Location | |
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| Operating in Virginia | |
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| Your Business Structure | |
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| Five Factors | |
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| Sole Proprietorship | |
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| General Partnership | |
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| Limited Partnership | |
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| Corporation | |
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| General (C) Corporation | |
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| S Corporation | |
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| Foreign Corporation | |
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| Close Corporation | |
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| Professional Corporation | |
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| Not-for-Profit Corporation | |
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| Handling Corporate Formalities | |
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| Limited Liability Company (LLC) | |
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| Limited Liability Partnership | |
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| Legal Form Checklist | |
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| Business Start-up Details | |
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| Naming Your Business | |
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| One-Stop Center | |
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| State Licenses | |
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| Local, County, and City Permits | |
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| Registering to Pay Taxes | |
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| Start-up Details Checklist | |
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| Your Duties As an Employer | |
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| Fair Employment Practices | |
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| Anti-Discrimination Laws | |
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| Independent Contractors | |
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| Withholding Taxes | |
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| Safety and Health Regulations | |
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| Environmental Regulations | |
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| Employer Duties Checklist | |
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| Sources of Business Assistance | |
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| Federal Resources | |
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| State Resources | |
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| Private Sources of Help | |
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| Welcome to Virginia | |
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| Get to Know the Demographics of Virginia | |
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| Incentives for Doing Business in Virginia | |
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| Research and Development, Financing, and Support Services | |
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| Lifestyle | |
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| Forms You'll Need to Get Started | |
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| Federal Agency Contacts | |
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| State and Private Agency Contacts | |
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| State Loan Programs | |
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| Index | |