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Filter Bubble What the Internet Is Hiding from You

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ISBN-10: 1594203008

ISBN-13: 9781594203008

Edition: 2011

Authors: Eli Pariser

List price: $25.95
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Description:

An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume. In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years-the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a…    
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Book details

List price: $25.95
Copyright year: 2011
Publisher: Penguin Publishing Group
Publication date: 5/12/2011
Binding: Hardcover
Pages: 304
Size: 5.75" wide x 8.50" long x 1.25" tall
Weight: 1.166
Language: English