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Method Method Seven Obsessions That Helped Our Scrappy Start-Up Turn an Industry Upside Down

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ISBN-10: 1591843995

ISBN-13: 9781591843993

Edition: 2011

Authors: Eric Ryan, Adam Lowry, Lucas Conley

List price: $26.95
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Description:

An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever. Ryan and Lowry obsess over seven principles at the heart of Method's business philosophy, including: * Kick Ass at Fast: Use small size to your advantage; by bringing innovations to market faster, you can stay out in front of…    
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Book details

List price: $26.95
Copyright year: 2011
Publisher: Penguin Group (USA) Incorporated
Publication date: 9/15/2011
Binding: Hardcover
Pages: 272
Size: 6.50" wide x 9.50" long x 1.00" tall
Weight: 1.166
Language: English