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Getting Green Done Hard Truths from the Front Lines of the Sustainability Revolution

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ISBN-10: 1586486373

ISBN-13: 9781586486372

Edition: 2009

Authors: Auden Schendler

List price: $26.95
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Description:

"Green" has finally hit the mainstream. Soccer moms drive Priuses. And the business consultants say it's easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling while the planet burns. Why? Because implementing sustainability is brutally difficult. In this witty and contrarian book, Auden Schendler, a sustainable business foot soldier with over a decade's worth of experience, gives us a peek under the hood of the green movement. The consultants, he argues, are clueless. Fluorescent bulbs might be better for our atmosphere, but what do you say to the boutique hotel owner who thinks they detract from his? We'll only solve our problems if we're realistic about the challenge of climate change. In this eye-opening, inspiring book, Schendler illuminates the path.
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Book details

List price: $26.95
Copyright year: 2009
Publisher: Perseus Books Group
Publication date: 2/24/2009
Binding: Hardcover
Pages: 304
Size: 6.00" wide x 8.50" long x 1.00" tall
Weight: 0.968
Language: English