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| Apology | |
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| Acknowledgments | |
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| Introduction | |
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| Life Cycle | |
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| How Does a Successful Arts Organization Function? | |
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| How Does an Arts Organization Evolve? | |
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| Has Our Board Matured with Our Organization? | |
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| Board and Mission | |
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| Why Do We Need a Mission Statement? What Constitutes a Good Mission Statement? | |
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| How Should We Develop a Mission Statement? | |
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| Do Our Board Meetings Reflect Our Mission? | |
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| Board Governance | |
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| What Are the Major Responsibilities of the Board? | |
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| How Many People Should Serve on Our Board? | |
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| What Are the Best Leadership Structures? What Kind of Board Leadership Do We Need? | |
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| Do We Need Board or Staff Diversity? | |
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| Do We Need Board Members with Specific Skills? Should We Have Other Not-for-Profit Executives on Our Board? | |
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| Where Do We Find New Board Members? How Should New Members Be Added? | |
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| Should We Have a "Give-or-Get" Policy? | |
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| Do We Need Term Limits? | |
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| What is the Function of a Governance Committee or Nominating Committee? | |
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| How Do We Fire Unproductive Board Members? | |
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| Apart from a Governance Committee, What Other Committees Do We Need? | |
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| Should the Artistic Director and Executive Director Serve on the Board? | |
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| Board and Fundraising | |
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| Are We Relying Too Heavily on Contributed Revenue? | |
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| How Do We Attract Corporate Contributions? Foundation Contributions? Individual Contributions? | |
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| How Do We Maximize the Results of Our Annual Gala? | |
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| How Do We Evaluate a Fundraising Plan? | |
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| Are Board Members Responsible for Fundraising? How Do We Get Board Members to Raise Money? | |
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| Are We Embarrassed about Our Organization? | |
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| Are We Ready to Mount a Capital Campaign? How Do We Pursue This Campaign? | |
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| Board and Marketing | |
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| How Do We Evaluate a Marketing Plan? | |
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| How Do We Get a Diverse Audience? A Younger Audience? | |
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| Are Our Ticket Prices Appropriate? | |
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| Why Are Subscription Sales So Much Lower Than in the Past? | |
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| Are We Using the Internet Properly? | |
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| Our Theater Is Empty, What Should We Do? | |
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| Our Theater Is Filled, What Should We Do? | |
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| Board and Staff | |
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| What Should We Think about When We Hire an Artistic Director or an Executive Director? | |
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| Should We Hire from the For-Profit Sector? | |
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| Is It Appropriate for Board Members to Do the Work of the Staff If They Are Not Doing It Well? | |
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| How Should the Artistic Director and the Executive Director Relate to Each Other? | |
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| Board and Planning/Budgeting | |
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| How Should We Approach a Strategic Planning Process? How Can We Make Sure the Plan Is Implemented? | |
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| Do We Really Believe the Budget We Just Passed? Where Should We Cut If We Need To? | |
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| Should We Build a New Facility? | |
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| What Are the Major Pitfalls of Planning We Should Avoid? | |
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| Board in Crisis | |
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| Our Organization Is in a Crisis, What Do We Do? | |
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| International Boards | |
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| Our Organization Is Not in the United States, Does That Make a Difference? | |
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| Arts Organizations of Color | |
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| Our Organization Is an Institution of Color, Does That Make a Difference? | |
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| Subsidiary Boards | |
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| Should We Have a Subsidiary Board? A Volunteer Group? | |
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| Board and Programming | |
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| Aren't All Artists Spendthrifts? | |
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| What Is the Board's Role in Artistic Planning? | |
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| How Many Years Out Should We Be Planning Our Art? | |
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| Should We Form Joint Ventures? | |
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| Should We Build a Touring Program? | |
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| Do We Need an Education Program? | |
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| Epilogue | |