Graphic Designer's Guide to Pricing, Estimating, and Budgeting

ISBN-10: 1581157134

ISBN-13: 9781581157130

Edition: 3rd 2010

Authors: Theo Stephan Williams

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This completely updated edition offers practical guidelines for setting rates, dealing with clients' budgets, preparing an estimate, and establishing profitability as a graphic designer.
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Book details

List price: $24.95
Edition: 3rd
Copyright year: 2010
Publisher: Skyhorse Publishing Company, Incorporated
Publication date: 6/29/2010
Binding: Paperback
Pages: 256
Size: 6.00" wide x 9.00" long x 0.50" tall
Weight: 0.836
Language: English

Theo Stephan Williams is the founder of Real Art Design Group, Inc., an award-winning, full-service graphic firm whose international client-base includes Universal Studios Hollywood, the Walt Disney Company, and Mead Corporation. The author of The Streetwise Guide to Freelance Graphic Design and Illustration and of Creative Utopia: 12 Ways To Realize Total Creativity, she has taught many college courses in design theory. Having founded an organic ranch and specialty food company with her husband Joel, her career has transcended to interior design, creating original patterns that are being manufactured into carpets and other textiles in Nepal. She and her family live in California.

About the Author
Why Me?
How to Determine Your Hourly Rate
Starting Out
The Client's Budget
More on Value Rating
Multimedia Pricing
Fatal Errors
Pricing Options
The Details on Estimates
Troubleshooting Estimates and Proposals
Successfully Establishing and Managing Budgets
Positioning Your Firm
Current Software Availability
Business Forms
Other Resources and Web Sites
Selected Bibliography
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