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Education of a Graphic Designer

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ISBN-10: 1581154313

ISBN-13: 9781581154313

Edition: 2nd 2006

Authors: Steven Heller

List price: $29.95
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Description:

Completely updated, this compelling collection of essays, interviews, and course syllabi is the ideal tool to help teachers and students keep up in the rapidly changing field of graphic design. Contributors, including Milton Glaser, Lou Danziger, Jessica Helfand, Paula Scher, Maud Lavin, Armin Vit, and Marty Newmeier, offer original theories and proposals on design education concerns. Personal anecdotes from these stars about their own education, their mentors, and their students make this an entertaining and illuminating idea book.
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Book details

List price: $29.95
Edition: 2nd
Copyright year: 2006
Publisher: Skyhorse Publishing Company, Incorporated
Publication date: 11/1/2005
Binding: Paperback
Pages: 368
Size: 6.25" wide x 9.25" long x 0.75" tall
Weight: 1.100
Language: English

Steven Heller is senior Art Director for the New York Times & author of over seventy books on art, culture, & design. He lives in New York City.

Acknowledgments
Introduction
How We Learn What We Learn
Education in an Adolescent Profession
Raising the Bar for Higher Education
Liberal Arts Is Old News
Graphic Design Education as a Liberal Art: Design and Knowledge in the University and the "Real World"
Liberal Arts and Graphic Design: Six Cautionary Questions
Anxious about the Future?
That Was Then: Corrections & Amplifications
Catching Up with the Past: Shifting the Pedagogical Paradigm
Legacy of a 1960s Credo
Graphic Design Family Values
What Is "Professional" about Professional Education?
Emptying the Spoon, Enlarging the Plate: Some Thoughts on Graphic Design Education
Design Rockism
From Form to Context: Teaching a Different Type of Design History
Principles Before Style: Questions in Design History
The Case for Critical History
Putting Criticism into Critique
Remaking Theory, Rethinking Practice
Talking Theory / Teaching Practice
Writing Now: Journalism, Criticism, Critical Journalism
Circling the Desert: The Illusion of Progress
What This Country Needs Is a Good Five-Year Design Program
Distinctive Opportunities
What's Right with Design Education and Wrong with the "Real World"?
Experience Versus Education
Traversing Edge and Center: A Spatial Approach to Design Research
The Problem with Problem Solving
Ricochet Critique: Improvisation in Design Teaching
Making Connections
Self-Taught Teacher
Hybrid Teaching: From Practitioner to Professor
An Instructor of Concern
Memory, Instinct, and Design: Beyond Paul Rand's "Play Principle"
Some Things Change ...
The Last Slide Show
Design Interactive Education
Motion Literacy
Computers Don't Speak, Type Does
Writing: The Future of Digital Media
Starting from Zero: Teaching Writing to Designers
Is Learning Stealing?
Graphic Authorship
The Blogucation of a Graphic Designer
The Designer as Producer
History with Attitude: A Subjective Tour of Studies in American Graphic Design Education
Tear It Down
How We Teach. How We Learn What Is Taught
Graphic Design Curricula: Visualizing Design Processes and Skills
Visual Literacy: The College Course
Worth a Thousand Words ...
Believing Is Seeing
2001: A Design Odyssey
Be Selfish
In Praise of Doubt
Learning through a Collaborative Project: A Case Study in Visual Communication
A Collage Education
What Can Students Learn from Studying Misinformation?
Have Sign, Will Travel: Cultural Issues in Design Education
Searching for a Black Aesthetic in American Graphic Design
For the Sake of Humanity: Teaching Cross-Cultural Design with Empirical Inquiry
Maximize the Message: Tailoring Designs for Your Audience in a Multicultural Era
Who's Afraid of the Big Brand Wolf?
Design Studies for a New Doctorate
How We Teach What We Teach
Graphic Design as Cognitive Artifact
History Theory and Undergraduate Education
Hyperarchitexture: Marked Typography and the Hypertextual Landscape
Visual Literacy
Designing with Self-Authored Text
Off the Page and Into the Streets: Communication and Activism
Green Graphic Design Seminar
Introduction to Designing with Movement and Sound/Designing in Time and Space
Contributors
Credits