Bill Shireman is one of America's leading environmental advocates. He wrote California's bottle bill recycling law and has brokered deals between some of the world's largest corporations-Coca-Cola, Coors, Nike, Mitsubishi, and Weyerhaeuser-and most impassioned activists-Greenpeace, Rainforest Action Network, and the Sierra Club. Today he is CEO of Global Futures, serves as President of the Future 500, and leads a Corporate Accountability Practice (CAP) in partnership with Manning Selvage & Lee.