| |
| |
| Foreword | |
| |
| |
| Acknowledgments | |
| |
| |
| Introduction | |
| |
| |
| Get profitable fast | |
| |
| |
| The New Climate for Venture | |
| |
| |
| Less adventure, but a ripe time for great ideas | |
| |
| |
| Why now is a good time for start-ups | |
| |
| |
| New criteria for securing venture capital | |
| |
| |
| The basics of success | |
| |
| |
| The Big Idea | |
| |
| |
| How to turn your Internet business idea into more than just a scribble on a cocktail napkin | |
| |
| |
| The Firms | |
| |
| |
| A description of the top venture capital firms and a peek at their portfolios | |
| |
| |
| Accel Partners | |
| |
| |
| Hummer Winblad | |
| |
| |
| Draper Fisher Jurvetson | |
| |
| |
| 21st Century Internet Venture Partners | |
| |
| |
| Kleiner Perkins Caufield and Byers | |
| |
| |
| Sequoia Capital | |
| |
| |
| The Entrepreneurial Pitch | |
| |
| |
| Networking into the venture capital community | |
| |
| |
| Timing your approach | |
| |
| |
| Getting a referral | |
| |
| |
| Making a first impression | |
| |
| |
| Perfecting the executive summary | |
| |
| |
| Preparing a business plan to match a VC's expectation | |
| |
| |
| The People | |
| |
| |
| Strategic insights from top venture capitalists | |
| |
| |
| Kleiner Perkins Caufield and Byers | |
| |
| |
| Kleiner Perkins Caufield and Byers | |
| |
| |
| Hummer Winblad | |
| |
| |
| Hummer Winblad | |
| |
| |
| 21st Century Internet Venture Partners | |
| |
| |
| EDventure Holdings | |
| |
| |
| The Meeting | |
| |
| |
| Details that make a difference to decision makers | |
| |
| |
| How to give the demo of your life | |
| |
| |
| How to negotiate with venture capitalists | |
| |
| |
| The Valuation | |
| |
| |
| The nitty-gritty of crunching the numbers | |
| |
| |
| How to value your business | |
| |
| |
| Structuring the financing deal | |
| |
| |
| Determining how much equity a founder should keep | |
| |
| |
| Valuations of some high-profile businesses | |
| |
| |
| Negotiating the term sheet and other legal considerations | |
| |
| |
| Zero Gravity--Definition by Example | |
| |
| |
| Inside the launch of Netscape, and insights from "Internaut" Marc Andreessen, the Everyman Entrepreneur, and now founder of Loudcloud | |
| |
| |
| Incubators and Holding Companies | |
| |
| |
| Hothouses or sweatshops? How to tell if the incubator you're considering is the real thing and what to watch out for | |
| |
| |
| Angels Among Us | |
| |
| |
| Alternatives to venture capital | |
| |
| |
| Angels | |
| |
| |
| Angel funding for early-stage ideas | |
| |
| |
| The Band of Angels | |
| |
| |
| Corporate investors | |
| |
| |
| Steve Harmon's Venture Guide | |
| |
| |
| The Venture Capital Rolodex | |
| |
| |
| A little black book of firms and people mentioned in this book and notable Web sites | |
| |
| |
| Index | |