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Franchising 101

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Description:

This new definitive guide provides clear, concise explanations for finding, buying, operating, and growing a successful franchised business from top experts from theASBDCand theAmerican Association of Franchisees and Dealers(AAFD). Checklists, forms, worksheets, and easy to follow strategies along with a sample franchise business plan and contract allow readers to discover how to: evaluate a franchise opportunity, develop forecasts and budgets, estimate start up costs, and get financing.
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Book details

List price: $22.95
Copyright year: 1998
Publisher: Kaplan Publishing
Publication date: 4/1/1998
Binding: Paperback
Pages: 267
Size: 8.75" wide x 11.00" long x 0.75" tall
Weight: 1.386
Language: English

Jennifer M. Pendergastis a Senior Consultant of The Family Business Consulting Group, Inc. She specializes in strategic planning, family and business governance, family office structure, and facilitation. Jennifer is an experienced management consultant with an extensive background in the many strategic challenges faced by family firms serving a broad range of clients, ranging from startup to Fortune 500 companies, in both for-profit and non-profit arenas. With a Ph.D. in strategy, Pendergast has taught Emory University’s Goizueta Business School, Georgia Tech and The Wharton Business School. Her teaching experience spans undergraduate, MBA and executive level…    

Foreword
Acknowledgments
Introduction
About the Contributing Authors
Choosing Your Franchise
Franchising: Yesterday, Today, and Tomorrow
Do You Have What It Takes to Be a Franchisee?
How Do You Find the Right Franchise?
What Are the Costs of Being a Franchisee?
Is There Demand for Your Franchise and Its Products?
Choosing a Location
Looking for Mr. Good Buy: A Personal History of Franchise Selection
Acquiring Your Franchise
Understanding the Franchise Documents
Negotiating the Franchise Documents
Negotiating a Lease
Selecting the Best Entity to Own and Operate Your Franchise Business
Where the Money Is and How to Get It
The Franchise Business Plan
Preparing Your Income and Cash Flow Projections
Managing Your Franchise
Finding and Developing Good Employees
Finding and Developing Customers
Handling Taxes, Banks, Insurance, and Recordkeeping
Building a Profitable Relationship with Your Franchisor
Resource List
Sample Franchise Contract
Index