Paul Rand Conversations with Students

Name: Paul Rand Conversations with Students
Price: 6.53 USD
Availability: InStock
ISBN: 9781568987255

ISBN-10: 1568987250

ISBN-13: 9781568987255

Edition: 2008

Authors: Michael Kroeger, Wolfgang Weingart, Philip Burton, Steff Geissbuhler, Jessica Helfand

List price: $19.95

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Description:

As one of the most influential and inspirational graphic designers of the twentieth century, Paul Rand defined modern American graphic design. His iconic logo designs for IBM, UPS, and the ABC television network distilled the essences of modernity for his corporate patrons. His body of work includes advertising, poster, magazine, and book designs characterized by simplicity and a wit uniquely his own. His ability to discuss design with insight and humor made him one of the most revered design educators of our time. This latest volume of the popular Conversations with Students series presents Rand's last interview, recorded at Arizona State University one year before his death in 1996.…

Book details

List price: $19.95
Copyright year: 2008
Publisher: Princeton Architectural Press
Publication date: 1/3/2008
Binding: Paperback
Pages: 96
Size: 5.60" wide x 8.02" long x 0.27" tall
Weight: 0.308
Language: English



Foreword



Preface


Acknowledgments


Conversation One


Conversation Two


Thoughts on Paul Rand


Philip Burton


Jessica Helfand


Steff Geissbuhler


Gordon Salchow


Armin Hofmann


Bibliography