Perry's Department Store 3rd Edition A Buying Simulation

Name: Perry's Department Store 3rd Edition A Buying Simulation
Price: 6.74 USD
Availability: InStock
ISBN: 9781563677335

ISBN-10: 1563677334

ISBN-13: 9781563677335

Edition: 3rd 2009 (Revised)

Authors: Cynthia W. Steele, Karen M. Videtic

List price: $100.00

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Description:

This classic text continues to use the fictitious Perry's Department Store to bridge the gap between the principles of retail buying and mathematical formulas and concepts. Drawing on their experience, Videtec and Pierce provide the tools for students to understand buyer's responsibilities by ldquo;walkingrdquo; them through the various steps a new buyer would take to complete a six-month dollar plan and a merchandise assortment plan. The professional perspective is emphasized even more in the third edition with the inclusion of two new chapters on shopping critically, cultural constraints and ethical responsibilities of the buyer. The accompanying CD-ROM allows the student to follow the…

Book details

List price: $100.00
Edition: 3rd
Copyright year: 2009
Publisher: Bloomsbury Academic & Professional
Publication date: 3/10/2009
Binding: Paperback
Pages: 160
Size: 8.50" wide x 10.75" long x 0.50" tall
Weight: 0.946
Language: English

Donna W. Reamy teaches at Virginia Commonwealth University. Cynthia W. Steele is affiliated with New Creative Enterprises.



Introduction: Perry's Background Information



Redefine Customer



Research Current Trends



Develop Dollar Buying Plan



Develop Stock Assortment Plan


How to Shop the Market



Plan Market Purchases


Negotiating Profitability



Examine Income Statement


The Buyer's Role in Product Development


Career Opportunities in Retail Buying