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Mcdonaldization of Society Into the Digital Age

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ISBN-10: 1506348556

ISBN-13: 9781506348551

Edition: 8th 2019

Authors: George Ritzer

List price: $60.00
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Description:

The McDonaldization of Society is George Ritzer's seminal work of critical sociology that links classical sociological theory to many aspects of contemporary life in a globalized world--Max Weber's rationalization thesis updated and applied to the the late 20th and early 21st century. Where Weber focused on bureaucracies as the "iron cages" of rationalization in his time, the central premise of McDonaldization is that the fast food restaurant has become the model for the rationalization process today. The book examines ways in which fast food businesses have created a system of operation based on efficiency, calculability, predictability, and control; and how the same principles have been…    
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Book details

List price: $60.00
Edition: 8th
Copyright year: 2019
Publisher: SAGE Publications, Incorporated
Publication date: 2/14/2018
Binding: Paperback
Pages: 280
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 1.056
Language: English