Health Care Marketing: Tools and Techniques

Name: Health Care Marketing: Tools and Techniques
Availability: InStock
ISBN: 9781449622213

ISBN-10: 1449622216

ISBN-13: 9781449622213

Edition: 3rd 2010 (Revised)

Authors: John L. Fortenberry Jr.

List price: $184.95

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Description:

Health Care Marketing: Tools and Techniques provides the reader with essential tips, strategies, tools and techniques for successful marketing in the health care industry. Complete with summary questions and learning objectives, this book is a must-have resource for anyone interested in health care marketing. Both students and professionals will find this text to be extremely useful in learning how to build effective marketing campaigns and strategies.

Book details

List price: $184.95
Edition: 3rd
Copyright year: 2010
Publisher: Jones & Bartlett Learning, LLC
Publication date: 12/16/2010
Binding: Paperback
Pages: 312
Size: 6.00" wide x 9.00" long x 0.50" tall
Weight: 1.188