Getting Started with Business Analytics Insightful Decision-Making
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Description: This book provides a better understanding of what machine learning is and explains how machine learning can benefit organizations across their various operations and departments, from IT to marketing to management. Applying different machine learning methods to real-world settings, it describes how to integrate machine learning into a business analytics approach and shows how this approach can enhance decision making. The text incorporates case studies and offers supplementary information on a supporting website.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $106.00
Copyright year: 2013
Publisher: CRC Press LLC
Publication date: 3/26/2013
Size: 7.00" wide x 10.00" long x 0.75" tall
|Introduction to Business Analytics|
|The Paradigm Shift|
|From Data to Insight|
|From Business Intelligence to Business Analytics|
|Levels of "Intelligence"|
|The Business Analytics Cycle|
|Analytic Tools and Methods|
|Requirements for Integrating Business Analytics|
|Date Mining and Data Analytics|
|Date Mining in a Nutshell|
|What Is Data Mining?|
|From Date Mining to Data Analytics|
|"Know Thy Customer"|
|Mining Online Buzz|
|Human Resources & Workforce Management|