Welcome to Hospitality An Introduction
Edition: 3rd 2010
List price: $249.95
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Description: Welcome to Hospitality: An Introduction provides a detailed description of the many facets of the Hospitality and Tourism sector, including Tour and Travel, Hotels, Restaurants, Culinary, Casino Operations, Cruises, and the Recreation and Leisure industries. Personal profiles of industry leaders highlight the wide range of career opportunities available in the field. The authors discuss the Hospitality and Tourism industrys evolution toward increased internationalization and integration. Industry Insight vignettes offer a behind-the-scenes view of real-life job tasks and career success stories. Each chapter features practical case study scenarios, including business and social attitude comparatives, advertising and marketing messaging, financial modeling, and competitive analysis formulation. New To This Edition: Expanded coverage of industry career opportunities, a comprehensive new chapter on the Gaming Industry, and expanded coverage of Events Management.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $249.95
Copyright year: 2010
Publisher: Delmar Cengage Learning
Publication date: 3/18/2009
Size: 8.25" wide x 10.50" long x 0.75" tall
|Welcome to the Hospitality Industry|
|Travel and Tourism: Partners with Hospitality|
|Global Issues and Hospitality|
|Dynamics of the Lodging Industry|
|Hotel Management and Operations|
|Contemporary Foodservice Concepts|
|Culinary Arts and Foodservice Operations|
|Leisure Activities and Hospitality|
|Focus on the Future|
|Building for Success Appendices Glossary Index|