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Harry Potter and the Millennials Research Methods and the Politics of the Muggle Generation

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ISBN-10: 1421410338

ISBN-13: 9781421410333

Edition: 2013

Authors: Anthony Gierzynski, Kathryn Eddy, Kathryn Threlkeld

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Description:

Without a doubt, the Harry Potter series has had a powerful effect on the Millennial Generation. Millions of children grew up immersed in the world of the boy wizard—reading the books, dressing up in costume to attend midnight book release parties, watching the movies, even creating and competing in Quidditch tournaments. Beyond what we know of the popularity of the series, however, nothing has been published on the question of the Harry Potter effect on the politics of its young readers—now voting adults. Looking to engage his students in exploring the connections between political opinion and popular culture, Anthony Gierzynski conducted a national survey of more than 1,100 college students. Harry Potter and the Millennials tells the fascinating story of how the team designed the study and gathered results, what conclusions can and cannot be drawn about Millennial politics, and the challenges social scientists face in studying political science, sociology, and mass communication.
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Book details

Copyright year: 2013
Publisher: Johns Hopkins University Press
Publication date: 7/26/2013
Binding: Paperback
Pages: 136
Size: 5.50" wide x 8.25" long x 0.50" tall
Weight: 0.572

Acknowledgments
Introduction Isn't It Just a Story?
The Subtle (and Not-So-Subtle) Political Lessons of Harry Potter
Learning the Lessons of the Wizarding World
Do the Politics of Harry Potter Fans Reflect Those of the Wizarding World?
The Role of Harry Potter in the Political Development of Millennials
Conclusion Fiction, Reality, and Politics
Appendixes
Research Methodology
The Questionnaire
Regression Analyses
Model of Harry Potter Effects with Coefficients
Notes
Bibliography
Index