Media Industries History, Theory, and Method

Name: Media Industries History, Theory, and Method
Price: 4.34 USD
Availability: InStock
ISBN: 9781405163422

ISBN-10: 1405163429

ISBN-13: 9781405163422

Edition: 2008

Authors: Jennifer Holt, Alisa Perren, Holt, Alisa Perren, Holt

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Book details

List price: $30.95
Copyright year: 2008
Publisher: John Wiley & Sons, Limited
Publication date: 2/6/2009
Binding: Paperback
Pages: 304
Size: 7.50" wide x 9.70" long x 0.70" tall
Weight: 1.298
Language: English

Alisa Perren is Associate Professor in the Department of Radio-TV-Film at the University of Texas at Austin. She is the coeditor of Media Industries: History, Theory, and Method and Coordinating Editor of In Media Res, a MediaCommons project that experiments with new forms of online scholarship. Her work has appeared in a range of publications, including Film Quarterly, Journal of Film and Video, Journal of Popular Film & Television, and FlowTV.



List of Figures


Acknowledgments


Notes on Contributors


Introduction: Does the World Really Need One More Field of Study?




History


Editors' Introduction



Nailing Mercury: The Problem of Media Industry Historiography




Manufacturing Heritage: The Moving Image Archive and Media Industry Studies




Film Industry Studies and Hollywood History




Historicizing TV Networking: Broadcasting, Cable, and the Case of ESPN




From Sponsorship to Spots: Advertising and the Development of Electronic Media




New Media as Transformed Media Industry




Theory


Editors' Introduction



Media Industries, Political Economy, and Media/Cultural Studies: An Articulation




Thinking Globally: From Media Imperialism to Media Capital




Thinking Regionally: Singular in Diversity and Diverse in Unity




Thinking Nationally: Domicile, Distinction, and Dysfunction in Global Media Exchange




Convergence Culture and Media Work




Methodologies and Models


Editors' Introduction



Media Economics and the Study of Media Industries




Regulation and the Law: A Critical Cultural Citizenship Approach




Can Natural Luddites Make Things Explode or Travel Faster? The New Humanities, Cultural Policy Studies, and Creative Industries




Cultures of Production: Studying Industry's Deep Texts, Reflexive Rituals, and Managed Self-Disclosures




The Moral Economy of Web 2.0: Audience Research and Convergence Culture




The Future: Four Visions


Editors' Introduction



From the Consciousness Industry to the Creative Industries: Consumer-Created Content, Social Network Markets, and the Growth of Knowledge




Politics, Theory, and Method in Media Industries Research




An Industry Perspective: Calibrating the Velocity of Change




Toward Synthetic Media Industry Research



Index