Making Sense of Media Key Texts in Media and Cultural Studies

Name: Making Sense of Media Key Texts in Media and Cultural Studies
Price: 33.51 USD
Availability: InStock
ISBN: 9781405120173

ISBN-10: 1405120177

ISBN-13: 9781405120173

Edition: 2005

Authors: Arthur Asa Berger

List price: $40.95

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Description:

Making Sense of Media is a lively and accessible text that helps readers understand mass media and the texts they carry. Designed expressly for those interested in gaining a solid understanding of the media and how they work, it is an indispensable book. Offers a lively, accessible, and concise textbook to help readers understand mass media and their texts Covers seminal figures, concepts and scholarship in mass media studies, including Vladimir Propp, Mikhail Bakhtin, Raymond Williams, Fredric Jameson, and Stuart Hall Explores the ideas found in nineteen significant books that will provide useful insights and concepts for anyone interested in the study of the media …

Book details

List price: $40.95
Copyright year: 2005
Publisher: John Wiley & Sons, Incorporated
Publication date: 10/8/2004
Binding: Paperback
Pages: 206
Size: 6.00" wide x 9.00" long x 0.65" tall
Weight: 0.682
Language: English

Arthur Asa Berger is professor of broadcast and electronic communication arts at San Francisco State University.



Acknowledgments


Introduction: The Media in Our Lives



Course in General Linguistics



In Practice: King Andrew the First



Mythologies



In Practice: A Semiotic Analysis of a Sea Shell



Metaphors We Live By



In Practice: Love is a Game



Poetics



In Practice: Theories on Comedy



Introduction to Poetics



In Practice: What Happens in Hamlet



Morphology of the Folktale



In Practice: Understanding Genres



Reading the Romance



In Practice: Write Your Own Romance Novel



Hamlet on the Holodeck



In Practice: Hypotheses on Pac-Man and Video Games



The Dialogic Imagination



In Practice: Parody and Laughter



Semiotics of Cinema



In Practice: The "1984" Macintosh Commercial



Film Form



In Practice: Rashomontage



Marxism and Literature



In Practice: The Prisoner and "The General"



Everyday Life in the Modern World



In Practice: Cells and Terror



The Practice of Everyday Life



In Practice: Resistance Through Ridicule



Understanding Media



In Practice: The Financial Times



Postmodernism, or, The Cultural Logic of Late Capitalism



In Practice: A Postmodern Perspective on Madonna



Cultural Theory



In Practice: Political Cultures and Popular Culture



Black Looks: Race and Representation



In Practice: Krazy Kat and "Racial" Memory



"The Work of Representation"



In Practice: 9/11 as Representation



Afterword: A Confessional


Bibliography


Index