PAUL McKENNA, Ph.D. is the UK's bestselling non-fiction author. He has worked his unique brand of personal transformation with Hollywood movie stars, Olympic gold medallists, rock stars, leading business achievers, and royalty. Over the past twenty years, Paul McKenna has helped millions of people successfully quit smoking, lose weight, overcome insomnia, eliminate stress, and increase selfconfidence. He is regularly watched on television by hundreds of millions of people in 42 countries around the World.