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Disney Way:Harnessing the Management Secrets of Disney in Your Company, Third Edition

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ISBN-10: 1259583872

ISBN-13: 9781259583872

Edition: 3rd 2016 (Revised)

Authors: Bill Capodagli, Lynn Jackson

List price: $49.95
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Dream, Believe, Dare, Do: These words reverberate across the decades of Disney achievement. Everything Walt Disney did--every choice he made, every strategy he pursued--evolved from these four principles. In this new edition of The Disney Way, the authors dive even deeper into their classic account of Walt Disney's success credo to inspire you to embrace a customer-centric culture. Profiling a new set of diverse organizations, Bill Capodagli and Lynn Jackson show how any company, big or small, startup or Fortune 500, can use Walt's principles to increase performance, improve profitability, and reach the highest echelon of business creativity, innovation, and success.  And, for the first…    
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Book details

List price: $49.95
Edition: 3rd
Copyright year: 2016
Publisher: McGraw-Hill Education (Australia) Pty Limited
Publication date: 3/30/2016
Binding: Hardcover
Pages: 304
Size: 6.50" wide x 9.30" long x 1.00" tall
Weight: 1.408
Language: English