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Designing and Conducting Survey Research A Comprehensive Guide

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ISBN-10: 1118767039

ISBN-13: 9781118767030

Edition: 4th 2014

Authors: Louis M. Rea, Richard A. Parker

List price: $68.00
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Description:

Designing and Conducting Survey Research is a comprehensive, practical guide to conducting survey research that covers all major components of the method including; construction of the instrument, administration of the process, and analysis and reporting of results.  In addition, it de-mystifies statistics and make the process understandable.The book enables readers to conduct a sample survey research project from initial conception of the research focus to the preparation of the final report, including basic statistical analysis of the data. NEW TO THIS EDITION:Inclusion of step by step procedures for SPSS  data entry and the analysis of data using computer programs and techniques.  Data…    
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Book details

List price: $68.00
Edition: 4th
Copyright year: 2014
Publisher: John Wiley & Sons, Limited
Publication date: 10/21/2014
Binding: Paperback
Pages: 352
Size: 6.90" wide x 9.20" long x 1.00" tall
Weight: 1.562
Language: English