Scenario Planning A Field Guide to the Future

Name: Scenario Planning A Field Guide to the Future
Price: 6.42 USD
Availability: InStock
ISBN: 9781118170151

ISBN-10: 1118170156

ISBN-13: 9781118170151

Edition: 2012

Authors: Woody Wade, Woody Wade

List price: $35.95

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Description:

Is your business ready for the future?Scenario planning is a fascinating, yet underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on a company's fortunes. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to the looking at your business, and the world, years from now, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you:Outline (and help you prepare for) any trends that could play…

Book details

List price: $35.95
Copyright year: 2012
Publisher: John Wiley & Sons Canada, Limited
Publication date: 3/27/2012
Binding: Paperback
Pages: 208
Size: 6.80" wide x 9.90" long x 0.50" tall
Weight: 1.078
Language: English



Introduction


Albert Einstein may have been a great scientist, but if he’d been a businessman, he’d have lost his job



Escaping The Tyranny Of The Present


Conventional forecasting and projections won’t help you see much beyond next Tuesday. Scenario planning, on the other hand, won’t nail down the future, either, but there is no such thing as the future, anyway, so that’s all right. Instead, by helping you explore alternative futures, scenario planning will help you see what could happen, so you’ll be better prepared to deal with it



How-To


Start to fi nish, here’s how the process works. (You’ll still want an expert facilitator. My e-mail is wade@11changes.com.)



Case Studies: The Real World


These four organizations used scenario planning to explore how the future might unfold for a country, an economic sector, an industry, and a company



Black Swans


History turns on events that are extremely rare yet have huge consequences. The same is probably true of your company’s future



Are You Ready?


Most books about the future are full of predictions. ï¿½Just you watch: This will happen.ï¿½ This book isn’t. Instead, it poses some questions about what could happen


Postscript Thinking The Unthinkable


A failure of imagination can have tragic results