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Patent Valuation Improving Decision Making Through Analysis

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ISBN-10: 1118027345

ISBN-13: 9781118027349

Edition: 2012

Authors: William J. Murphy, John L. Orcutt, Paul C. Remus

List price: $65.00
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A practical resource for valuing patents that is accessible to the complete spectrum of decision makers in the patent processIn today's economy, patents tend to be the most important of the intellectual property (IP) assets. It is often the ability to create, manage, defend, and extract value from patents that can distinguish competitive success and significant wealth creation from competitive failure and economic waste. Patent Valuation enhances the utility and value of patents by providing IP managers, IP creators, attorneys, and government officials with a useable resource that allows them to use actual or implied valuations when making patent-related decisions.Involves a combination of techniques for describing patent valuationIncludes descriptions of various topics, illustrative cases, step-by-step valuation techniques, user-friendly procedures and checklists, and examplesServes as a useable resource that allows IP managers to use actual or implied valuations when making patent-related decisionsOne of the most fundamental premises of the book is that these valuation skills can be made accessible to each of the various decision makers in the patent process. Patent Valuation involves narrative descriptions of the various topics, illustrative cases, step-by-step valuation techniques, user-friendly procedures and checklists, and an abundance of examples to demonstrate the more complex concepts.
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Book details

List price: $65.00
Copyright year: 2012
Publisher: John Wiley & Sons, Limited
Publication date: 5/22/2012
Binding: Hardcover
Pages: 400
Size: 6.10" wide x 9.25" long x 1.25" tall
Weight: 1.606
Language: English

Foundations for Patent Valuation and Decision Making
Valuation Basics
What Is Value?
The Valuation Process
Identifying the Subject Matter of the Valuation
Valuation Misconceptions
The Three Basic Valuation Methodologies
Limitations on Rationality in Valuation and Decision-Making Exercises
Patent Basics
What Is a Patent?
Anatomy of a Patent
Criteria for a Patent
Transferring Patent Rights
Nationality of a Patent
Using Valuation Analysis to Improve Patent Decision Making
Patent Decisions
Maximizing, Optimizing, and Satisficing: How Much to Invest in Valuation Analysis
Preliminary Portfolio Valuation Audit: A Practical Valuation Technique
Disassembly and Decision Trees
Using Disassembly to Develop Higher-Quality Data
Using Disassembly to Understand Data Better
Patent Valuation Techniques
Preparing for the Valuation
Understanding the Bundle of Legal Rights
Ownership Interest in the Patent
Description of the Patent Rights
Encumbrances on the Patent Rights
Understanding the Patent Rights' Neighborhood
Exploiting the Patent Rights
Income Methods: Discounted Future Economic Benefits Analysis
Basic Arithmetic of the Discounted Future Economic Benefits Analysis
Garbage In, Garbage Out: The Challenges Lay in the Inputs, Not the Math
Projecting Future Net Economic Benefits
Developing Projections from Analytical Analyses
Estimating the Discount Rate
Advanced Income Methods: Incorporating the Value of Future Decision Opportunities
Option Contracts and Their Value
Real Options
Valuing Patents Using Option-Pricing Insights
Using Decision Trees to Incorporate the Value of a Patent's Future Decision Opportunities
Market Methods
Markets and Patent Rights
Competitive Exchange
Comparable Transactions
Alternatives to the Core Market Methods
Cost Methods
A Few Accounting Principles
Cost of Development: Questionable Valuation Tool
Cost of Reasonable Alternatives: Establishing a Maximum Price
Patent Valuation in Practice
Pricing Patent Licenses
Payment Structures
Determining the Price for a License
Less Formal Valuation Techniques for Setting Royalty Rates
Patent Infringement Damages
U.S. Legal Framework for Calculating Damages in Patent Infringement Cases
Lost Profits
Reasonable Royalty
Additional Patent Damages Matters
Answering the Sue or Settle Question
Unlocking the Potential Value within Patents
Keeping Pace with Economic Changegraves
Patents as Collateral for Secured Loans
Securitizing Patents
Valuation in Patent-Based Tax-Planning Strategies
Examples of Patent-Based Tax-Reduction Strategies
Transfer Pricing
Determining Transfer Prices for Patent Rights
About the Authors