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Small Business, Big Vision Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did It Right

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ISBN-10: 1118018206

ISBN-13: 9781118018200

Edition: 2011

Authors: Matthew Toren, Adam Toren

List price: $15.99
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Book details

List price: $15.99
Copyright year: 2011
Publisher: John Wiley & Sons, Limited
Publication date: 9/30/2011
Binding: Paperback
Pages: 224
Size: 6.05" wide x 9.00" long x 0.61" tall
Weight: 0.594
Language: English

Foreword
Preface
Acknowledgments
Permissions
Introduction
Why You Need This Book and Why You Need a Big Vision
Our Story
The Importance of Having BIG Vision
Entrepreneurial Profile: Dan Schawbel of Millennial Branding, LLC
Fuel Your Fire with Passion and Perseverance
Entrepreneurial Profile: Siamak Taghaddos and David Hauser of Grasshopper Group
Rethinking Your Business Plan
The One-Page Business Plan
Entrepreneurial Profile: Brent Oxley of HostGator.com
The Finance-Centered Plan
Entrepreneurial Profile: Brock Blake of FundingUniverse
Investors Out-Collaborators In!
Investors: A Question of Need versus Want
Entrepreneurial Profile: Gabriel Shaoolian of Blue Fountain Media
When Your Needs Call for Investors
Collaboration Is Key
An Advisory Board as a Replacement for Investors
Entrepreneurial Profile: Anita Campbell of Small Business Trends and BizSugar.com
Hiring Employees: The Good, the Bad, and the Alternatives
The Magic of Leveraging Your Time
The Downside of Hiring Employees
Entrepreneurial Profile: Ali Brown of Ali International
The Best of Both Worlds
How to Find the Best Outsourced Workers
Entrepreneurial Profile: Daven Michaels of 123Employee.com
Laser-Sighted Marketing through Social Media
The Magic of Social Media Marketing
Entrepreneurial Profile: Gary Vaynerchuk of Wine Library TV
Four Keys to Social Media Marketing Success
Entrepreneurial Profile: Mike Roberts of SpyFu.com
From Entrepreneur to Icon: Achieving Expert Status
Embracing Your Expertise
Building Your Information Empire
Entrepreneurial Profile: Shama Hyder Kabani of The Marketing Zen Group
The Socially Responsible Entrepreneur: It's Not Always about You
Social Entrepreneurship Is True Entrepreneurship
Entrepreneurial Profile: Adam Braun of Pencils of Promise
Sustainability Is the New Bottom Line
Entrepreneurial Profile: Scott Harrison of charity: water
Pulling a 180: The Business Turnaround
Flexibility Allows for Transformation
Entrepreneurial Profile: Matt Mickiewicz of SitePoint and 99designs
What to Do Before You Give Up
Entrepreneurial Profile: Mike Michalowicz of The Toilet Paper Entrepreneur
Afterword
Resources
Epigraph Sources
Index