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Peng Global

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ISBN-10: 1111821755

ISBN-13: 9781111821753

Edition: 2nd 2013

Authors: Mike W. Peng

List price: $79.95
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Created through a "student-tested, faculty-approved" review process, *GLOBAL, 2E* is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. Introduce students to success in global business today with strategic approach and unique coverage found in *GLOBAL, 2E*. Written by renowned international instructor, author, and consultant Mike Peng, *GLOBAL, 2E* is the first truly global business book to answer the big question, "What determines the success and failure of firms around the globe?" This edition blends both an institutional-based view and resource-based view throughout every chapter for an unparalleled continuity in the learning process. The book combines an inviting, conversational style with the latest research and examples throughout every chapter, including the impact on global business made by Japan's recent "triple" disaster and the escalating violence in Libya. A comprehensive set of cases from Mike Peng and other respected international experts examine how companies throughout the world, including South Africa's SABMiller, China's Pearl River, and India's Tata Motors, have expanded globally. All-new video cases, world maps, and unique global debate sections that draw students into cutting-edge discussions help readers view business challenges from a truly global perspective. GLOBAL, 2E's comprehensive package, including the CourseMate course management system, helps you teach students to become savvy, effective managers within today's global business landscape.
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Book details

List price: $79.95
Edition: 2nd
Copyright year: 2013
Publisher: Cengage South-Western
Publication date: 2/9/2012
Binding: Paperback
Pages: 240
Size: 9.00" wide x 11.00" long x 0.50" tall
Weight: 1.496
Language: English

Mike W. Peng is the Jindal Chair of Global Strategy at the Jindal School of Management, University of Texas at Dallas, and a National Science Foundation CAREER Award winner. Between 2005 and 2011, he was the Provost's Distinguished Professor, which was created by UT Dallas to attract him to join the faculty. At UT Dallas, he has been the number one contributor to the list of 45 top journals tracked by Financial Times, which ranked UT Dallas as a top 20 school in research worldwide. Overall, 41 of his articles appear on the Financial Times list. Prior to joining UT Dallas, he was an associate professor at the Ohio State University. He has taught in five states in the United States (Hawaii, Ohio, Tennessee, Texas, and Washington) as well as China, Hong Kong, and Vietnam. Professor Peng received his PhD from the University of Washington. He is widely regarded as one of the most prolific and most influential scholars in global strategy--both the United Nations and the World Bank have cited his work. Truly global in scope, his research has investigated firm strategies in Australia, Canada, Chile, China, Finland, Hong Kong, India, Indonesia, Japan, Malaysia, Mexico, Norway, Peru, Russia, Singapore, South Africa, South Korea, Thailand, the United States, and Vietnam. He has published over 90 articles in leading journals, over 30 pieces in non-refereed outlets, and five books. Used in over 30 countries, his textbooks, Global Strategy, Global Business, and GLOBAL, are global market leaders that have been translated into Chinese, Portuguese, and Spanish. A European adaptation, International Business (with Klaus Meyer), has been successfully launched. Professor Peng is active in leadership positions. He has served on the editorial boards of the Academy of Management Journal, Academy of Management Review, Journal of International Business Studies, Journal of Management Studies, Journal of World Business, and Strategic Management Journal, and guest-edited a special issue for the Journal of Management Studies. At the Strategic Management Society (SMS), he was elected to be the Global Strategy Interest Group Chair (2008). He also co-chaired of the SMS Special Conference on China in Shanghai (2007). At the Academy of International Business (AIB), he was Co-Chair of the AIB/JIBS Frontiers Conference in San Diego (2006), guest-edited a special issue for the Journal of International Business Studies (2010), chaired the Emerging and Transition Economies track for the Nagoya conference (2011), and chaired the Richard Farmer Dissertation Award Committee for the Washington, DC, conference (2012). He served one term as Editor-in-Chief of the Asia Pacific Journal of Management. During his editorial tenure, he managed the doubling of submission numbers and the successful bid to enter the Social Sciences Citation Index (SSCI), which reported APJM's first citation impact to be 3.36 and rated it as the top 18 among 140 management journals (by citation impact) for 2010. Professor Peng has extensive teaching experience at all levels--undergraduate, MBA, EMBA, PhD, executive, and faculty training programs. He especially enjoys working with PhD students, and has served as PhD program advisor at both Ohio State and UT Dallas. Some of his former PhD students are now professors at Babson, Cal State, CityUHK, Colorado, Georgia State, HKUST, Missouri, Northeastern, Oregon State, SMU, and UT Dallas. Endeavoring to bring out the best potential in PhD students, Dr. Peng has published with them in AMJ (3), AMP, AMR (2), APJM (5), ETP (2), JBV, JIBS, JIM (2), JM, JMS (3), JWB (2), and SMJ (2). Professor Peng is also an active consultant, trainer, and keynote speaker. He has provided on-the-job training to over 300 professors. He has consulted and been a keynote speaker for multinational enterprises (such as AstraZeneca, Berlitz, KOSTA, Nationwide, SAFRAN, and Texas Instruments), nonprofit organizations (such as Greater Dallas Asian American Chamber of Commerce and W

Laying Foundations
Globalizing Business
Understanding Politics, Laws, & Economics
Emphasizing Cultures, Ethics, & Norms
Leveraging Resources & Capabilities
Acquiring Tools
Trading Internationally
Investing Abroad Directly
Dealing with Foreign Exchange
Capitalizing on Global & Regional Integration
Managing Around the World
Growing & Internationalizing the Entrepreneurial Firm
Entering Foreign Markets
Making Alliances & Acquisitions Work
Strategizing, Structuring, & Learning Around the World
Managing Human Resources Globally
Managing Corporate Social Responsibility Globally