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Essentials of Strategic Management

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ISBN-10: 1111525196

ISBN-13: 9781111525194

Edition: 3rd 2012

Authors: Charles Hill, Gareth Jones

List price: $239.95
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Book details

List price: $239.95
Edition: 3rd
Copyright year: 2012
Publisher: Cengage South-Western
Publication date: 4/19/2011
Binding: Paperback
Pages: 432
Size: 8.25" wide x 10.50" long x 0.75" tall
Weight: 1.848
Language: English

Charles W. L. Hill is the Hughes M. Blake Professor of Business at the University of Washington Business School in Seattle. His research interests focus on competition and competitive analysis, corporate strategy, international business, organizational structure, and corporate governance. Dr. Hill has published more than 50 articles in peer-reviewed academic journals and has served on the editorial boards of several top tier journals, including the Academy of Management Review and the Strategic Management Journal. He also is the author of a successful international business textbook. An active consultant, Dr. Hill has worked with numerous companies. He has worked with Microsoft for almost 20 years and continues to be active within that organization. He received his PhD from the University of Manchester in the United Kingdom.

Introduction to Strategic Management
The Strategy-Making Process
Stakeholders, the Mission, Governance, and Business Ethics
The Nature of Competitive Advantage
External Analysis: The Identification of Opportunities and Threats
Building Competitive Advantage
Building and Sustaining Long-Run Competitive Advantage
Business-Level Strategy and Competitive Positioning
Strategy in the Global Environment
Corporate-Level Strategy and Long-Run Profitability
Strategy Implementation
Strategic Change: Implementing Strategies to Build and Develop a Company
Implementing Strategy through Organizational Design
Cases
Apple in 2008
SGI versus Dell
The Home Video Game Industry
McDonalds and Its Critics: 1973-2009
The Global Auto Industry
GM in 2009
Ikea
Rise of IBM
Fall of IBM
IBM in 2009