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AEC Fundamentals Book

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ISBN-10: 097692840X

ISBN-13: 9780976928409

Edition: N/A

Authors: Richard Belle

List price: $39.95
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Description:

Whether you are new to the A/E/C community and working on your very first job or you are a more seasoned professional who is taking on marketing responsibilities for the first time, you will find "A/E/C Marketing Fundamentals: Your Keys to Success' a useful introduction to marketing basics. Even if you are a more experienced marketer, you will learn core principles and effective strategies that will improve your job performance. This book, developed by subject matter experts from the Society for Marketing Professional Services (SMPS), provides marketers with the resources and ideas necessary to adapt to the numerous standards changing the A/E/C industry. ABOUT SMPS The Society for Marketing…    
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Book details

List price: $39.95
Publisher: Society for Marketing Professional Services
Publication date: 2/15/2015
Binding: Paperback
Weight: 1.210
Language: English