Skip to content

All the Right Moves A Guide to Crafting Breakthrough Strategy

Best in textbook rentals since 2012!

ISBN-10: 0875848338

ISBN-13: 9780875848334

Edition: 1999

Authors: Constantinos Markides

List price: $45.00
Blue ribbon 30 day, 100% satisfaction guarantee!
what's this?
Rush Rewards U
Members Receive:
Carrot Coin icon
XP icon
You have reached 400 XP and carrot coins. That is the daily max!

Description:

Constantinos C. Markides, a professor at the London Business School, argues that business strategy is all about making difficult choices. In his view, the goal for every company should be to provide unique answers to such questions.
Customers also bought

Book details

List price: $45.00
Copyright year: 1999
Publisher: Harvard Business Review Press
Publication date: 9/1/1999
Binding: Hardcover
Pages: 232
Size: 6.54" wide x 9.61" long x 1.00" tall
Weight: 1.100
Language: English

Preface
Put Innovation Back into Strategy
How to Create a Unique Strategic Position
Decide What Your Business Is
Decide Who Your Customers Are and What to Offer Them
Decide How You Will Play the Game
Identify and Secure Strategic Assets and Capabilities
Create the Right Organizational Environment
Develop a Superior Strategic Position
How to Prepare for Strategic Innovation
Understand How New Strategic Positions Develop
Evaluate and Respond to Strategic Innovation
Take a Dynamic View of Strategy
Notes
Index
About the Author