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Preface | |
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Contributors | |
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About the Authors | |
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The Importance of Business Strategy and the External Business Environment | |
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The Hydra | |
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Strategic Planning Defined | |
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The Importance of Strategic Planning | |
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Fiction versus Fact | |
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Resistance to Strategic Planning | |
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Approaches to Strategic Analysis and Planning | |
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Managerial Strategic Decision Making | |
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Why Businesses Fail | |
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Environment of the Business System | |
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Legitimacy: The Role and Responsibilities of Business in Society | |
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Summary | |
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References | |
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Critical Beginnings | |
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Vision Statement | |
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Characteristics of a Good Vision | |
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Vision Statement Development | |
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Guiding Principles and Company Values | |
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Purpose and Goals | |
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Identification of Guiding Principles and Company Values | |
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Identification of Values | |
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Examples of Typical Values | |
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Mission Statement | |
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History of Mission Statements | |
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Mission Statement Development | |
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Stakeholders' Involvement in the Development of a Mission | |
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Focus of the Mission Statement | |
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Mission Statement Measurement | |
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Mission Statement Benefits Should Exceed Costs | |
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Summary | |
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References | |
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Understanding Existing Strategy | |
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Identifying Strategies | |
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Porter's Generic Business Strategies | |
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Low-Cost Leadership Strategy | |
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Product Differentiation Strategy | |
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Focused Strategy | |
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Strategic Thrust | |
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Inappropriate Uses of Strategic Thrust Funds | |
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Value Creation | |
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The Sequentially Interdependent System | |
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The Pooled Interdependent System | |
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The Reciprocal Interdependent System | |
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Value Creation Lessons | |
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Core Technology | |
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Core Business | |
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Core Competency | |
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Internal Resource Audit | |
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Resource Based View (RBV) of Organizations | |
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Outsourcing | |
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Exercise | |
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References | |
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Identification of Key Performance Measures | |
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Benchmarking and Determining Current Performance | |
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Financial Performance Measures | |
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Economic Value Added, Return on Invested Capital, and Free Cash Flow | |
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The Profit Zone | |
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Stock Price | |
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Sales to Breakeven | |
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Customer Performance Measures (CPM) | |
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Feedback and Complaints | |
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Customer Tracking | |
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Customer Profitability | |
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Customer Satisfaction Ratings | |
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Service Level | |
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Number of On-Time Deliveries | |
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Cycle Time | |
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Number of Reorders | |
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Employee Performance Measures | |
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Employee Attitudinal Questionnaires | |
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Employee Turnover Rate | |
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Frequency of Training | |
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Advancement Opportunities | |
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Quality of the Work Environment | |
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Internal Process Performance Measures | |
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Input Metrics | |
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Supplier Metrics | |
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Procurement Metrics | |
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Front-End Staging Metrics | |
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Throughput Metrics | |
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Output Metrics | |
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Support Function Metrics | |
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Asset Utilization | |
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Inventory Turnover | |
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Summary | |
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References | |
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Monitoring and Forecasting the Environment | |
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The External Environment | |
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Predicting the Future | |
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Opportunities and Threats | |
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Opportunities | |
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Threats | |
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Constraints | |
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Industry Analysis | |
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Structure-Conduct-Performance (SCP) Model | |
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Porter's Five Forces | |
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Importance of Industry Analysis | |
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Summary | |
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References | |
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Influencers of Corporate Strategy | |
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Life-Cycle Influence | |
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Product Life Cycle | |
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Introduction Phase | |
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Growth Stage | |
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Maturity Stage | |
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Decline Stage | |
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Firm Life Cycle | |
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New Venture | |
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Growth Stage | |
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Maturity Stage | |
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Decline Stage | |
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Industry Life Cycle | |
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Extension of Life Cycle | |
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Globalization Influence | |
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Integrating Life Cycle and Portfolio Analysis | |
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Mergers and Acquisitions Influence | |
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Organizational Learning and Cultural Influence | |
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References | |
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Organization Design and Structure | |
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Defining, Designing, and Charting an Organization Structure | |
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Organization Design Decisions | |
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Span of Control | |
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Division of Authority: Vertical Differentiation | |
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Division of Labor: Horizontal Differentiation | |
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Integration: Communication and Coordination | |
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Direct Contact | |
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Liaison | |
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Task Force | |
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Teams | |
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Organizational Integrator | |
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Structural Dimensions | |
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Centralization | |
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Formalization | |
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Standardization | |
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Complexity | |
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Organizational Structure and the Environment | |
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The Mechanistic Structure | |
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The Organic Structure | |
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Structural Departmentalization | |
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Functional Departmentalization | |
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Divisional Departmentalization by Product | |
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Divisional Departmentalization by Geography | |
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Matrix Structure | |
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Structure and Strategy | |
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Conclusion | |
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Selected Readings | |
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Strategic Marketing Issues | |
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The Marketing Concept | |
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Marketing Mix and Strategies | |
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Product and Marketing Strategies | |
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Pricing and Marketing Strategies | |
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Promotion and Marketing Strategies | |
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Distribution (Place) and Marketing Strategies | |
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Current Strategic Marketing Outlooks | |
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International Marketing | |
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Services Marketing | |
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Electronic (E) or Internet Marketing | |
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Customer Relationship Management (CRM) | |
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Social Marketing: Legal and Ethical Issues in Marketing | |
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References | |
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Financial Statements | |
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Macroeconomic Analysis | |
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Stock and Bond Valuations | |
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Industry Effect | |
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Individual Companies | |
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Balance Sheet and Income Statement | |
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Assets | |
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Current Liabilities | |
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Long-Term Debt | |
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Equity | |
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Liquidity Ratios | |
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Current Ratio | |
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Cash-Flow Liquidity Ratio | |
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Quick Ratio | |
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Adjusted Quick Ratio | |
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Asset and Liability Management Ratios | |
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Debt Management Ratios | |
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Balance-Sheet Approach | |
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Income Statement (Debt Coverage Ratios) | |
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Profitability Ratios | |
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Market Value Ratios | |
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Dividend Policy Ratios | |
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Common-Size Financial Statements | |
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Summary | |
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Selected Bibliography | |
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Production and Operations Management | |
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Product and Service Design | |
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Concurrent Engineering | |
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Quality Function Deployment | |
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Design for Manufacture, Assembly, and Robustness | |
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Designing Services | |
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Process Selection | |
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Types of Processes | |
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Processes Planning | |
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Process Analysis | |
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Mass Customization | |
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Business Process Reengineering | |
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Manufacturing Technology | |
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Just-In-Time and Lean Systems | |
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Pull Production System | |
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Kanban Production Control | |
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Quick Setups | |
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Quality at the Source | |
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Total Production Maintenance | |
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Supplier Networks | |
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JIT in Services | |
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Supply-Chain Management | |
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Information Exchange | |
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Role of Purchasing | |
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Strategic Sourcing | |
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Logistics | |
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Quality Management | |
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Total Quality Management | |
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Service Quality | |
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Quality Standards and Awards | |
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References | |
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Human Resources | |
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Changing Environment | |
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Human Resource Management | |
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Unions | |
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Flextime, Flexible Work Weeks, and Part-Time Workers | |
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Benefits | |
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Discrimination | |
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Productivity and Technology | |
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Performance Improvement and Turnover | |
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Progressive Discipline | |
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Summary | |
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Management Information Systems | |
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Information Systems | |
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People | |
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Information | |
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Infrastructure | |
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Processes | |
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Types of Information Systems | |
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Transaction Processing | |
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Functional Systems | |
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Enterprise Resource Planning | |
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Communications | |
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File Management | |
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Distributed Information Systems | |
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Networks and the Connected Organization | |
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The Internet | |
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Intranets | |
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Extranets | |
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Summary | |
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Selected Bibliography | |
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Analyzing Global Business | |
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Globalization | |
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Global Business Opportunities | |
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Benefits of Global or Foreign Direct Investment | |
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Leaping over Trade Barriers | |
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Transportation Efficiencies | |
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Global Integration | |
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Approaches to Global Business | |
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Exporting and Importing | |
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Licensing and Franchising | |
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International Strategic Alliances | |
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International Joint Ventures (IJV) | |
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FDI and Acquisitions | |
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Barriers to Global Business | |
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Tariffs | |
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Quotas | |
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Export, Import, and Investment Laws | |
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Local Content Laws | |
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Dumping and Price Control Laws | |
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Bribery Laws | |
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Labor Usage Laws | |
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Foreign Exchange Restrictions | |
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Government Monopolies and Favored Companies | |
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Enforcement of Laws | |
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Government Purchasing Policies | |
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Threat of Nationalization and Expropriation | |
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Culture and Language Issues | |
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Governmental Reduction of Barriers | |
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Global Business and the Currency Market | |
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Impact of the Currency Market | |
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Transaction Effect | |
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Translation Effect | |
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Coping with Changes in Currency Values | |
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Coping through International Bank Loans | |
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Coping through the Forward Market | |
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Global Financial Issues | |
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Human Resource Issues | |
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Production and Operations Issues | |
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Management: Leadership Issues | |
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Summary | |
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Index | |