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| Acknowledgments | |
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| Preface | |
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| Life Management and the Arts | |
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| Understanding Human Behavior Is the Key to Successful Arts Administration | |
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| Communication | |
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| Understanding and Empathy | |
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| Strategic Time and Life Management for Savvy Arts Executives | |
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| Tools for Time Management | |
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| Ten Timely Tips for Savvy Arts Administrators | |
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| Twenty Terrible Distractions that Erode Productivity | |
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| Thirty Wonderful Ways to Seize Control of Your Own Life | |
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| Producers, Artistic Directors & Managing Directors: Executive Staff Strategic Planning | |
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| The Artistic Vision & Producing in America's Nonprofit Theatres | |
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| An Introduction to America's Nonprofit Theatre Movement | |
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| Artistic Visioning, the Artistic Director & the Artistic Team | |
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| The Managing Director | |
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| The Artistic Director-Managing Director Partnership | |
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| Sample Organizational Chart for Nonprofit Theatres | |
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| A Sampling of Mission Statements from Select American Theatre Institutions | |
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| A Suggested Arts Planning Schedule | |
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| Brainstorming & Strategic Vision | |
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| Twelve Timely Tips for Taking Charge & Endearing Your Theatre to Your Community | |
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| Fifteen Fabulous Ways to Infuriate Your Community | |
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| Season Selection: Savvy Strategies, Sick Tales & Sad Stories | |
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| Introduction | |
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| Advice to Arts Leaders Everywhere: Twenty-one Wonderful Ways to Improve Your Life in the Theatre | |
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| In Our Own Words: Seventeen Notes Actors Would Like to Offer Artistic Directors | |
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| Creating Ownership: Strategic Tricks of the Trade | |
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| Introduction | |
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| Board of Trustee Management and the Arts | |
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| The Role of the Nonprofit Arts Board of Trustees | |
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| Board of Trustee and Executive Staff Relations | |
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| Introduction | |
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| General Tips on Board of Trustee-Executive Staff Relations | |
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| Board Meeting Planning | |
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| Organization of the Agenda | |
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| Distribution of Board Meeting Minutes | |
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| Season Planning, Budget Preparations & Board Communications | |
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| Introduction | |
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| Season Selection and Budget Planning | |
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| Fundraising Planning & Board Communications | |
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| A Sample "Talking Points" Outline for Recruiting New Board Members | |
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| Soothing Souls, Funding Dreams & Saving Theatres: National Theatre Leaders Speak Out on Building America's Nonprofit Boards | |
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| Who Should Be on a Theatre Board? | |
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| What Is the Right Size for a Nonprofit Theatre Board of Trustees? | |
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| How Do You Keep a Board of Trustees Focused on the Theatre's Needs? | |
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| Sample Board Meeting Agenda | |
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| In Conclusion | |
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| Is It Lonely at the Top? Give Yourself a Grade for Board-Staff Communications | |
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| Board of Trustees: Institutional Audit Questionnaire | |
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| Introduction | |
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| Board-Staff Relations | |
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| Budgeting, Finance & Season Planning | |
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| Fundraising | |
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| Marketing & General | |
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| Volunteers: A Perspective | |
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| Guidelines for the Recruitment and Nurturing of All Volunteers | |
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| Strategic Planning for the Arts | |
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| Strategic Planning for Successful Theatre Operations | |
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| The ABC's of Strategic Planning | |
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| SWOT Analysis Grid | |
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| Personnel Management & Human Resources | |
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| Company Management | |
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| Introduction | |
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| Important Advice | |
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| Key Personnel for Most Nonprofit Theatres | |
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| The Company Handbook | |
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| Areas for Company Handbook Consideration | |
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| Managing People: A Day-to-Day Checklist | |
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| Supervisory Skills, Secrets & Debatable Sins | |
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| When Great Minds Gather: Running a Productive Meeting | |
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| Communications Basics: Memos, E-mails & Letters | |
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| Building Character & Careers: Theatre Personnel Development | |
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| Human Resources: The Good, the Bad & the Ugly | |
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| Hiring | |
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| Sample Interview Questions | |
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| Orientation & Training | |
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| Promotion & Retention | |
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| Termination | |
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| Negotiating Tips for Arts Managers | |
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| Motivational Points to Consider | |
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| The Bottom Line & Golden Rules | |
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| The Negotiation Tip Sheet | |
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| Ethics & the Arts: Making a Commitment to Human Dignity | |
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| Introduction | |
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| Too Busy for Ethics | |
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| Taking a Stance: Codes of Ethics, Human Dignity & Sexual Harassment in Arts & Education Associations | |
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| Individual Theatre Policies | |
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| Summary | |
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| Fundraising for the Arts: Basic Strategies for the 21st Century | |
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| Introduction to Fundraising | |
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| Fundraising Can Be Fun | |
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| Fundraising Can Be Poignant | |
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| Fundraising Keeps Institutions Alive | |
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| Fundraising by Any Other Name | |
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| Marketing-based Fundraising Is Here to Stay | |
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| Start in Your Own Backyard | |
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| How to Recruit a Board of Trustees That Understands Fundraising Responsibilities | |
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| Introduction | |
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| Key Concepts Related to Fundraising Leadership | |
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| Creating Enthusiasm | |
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| Establishing a Sense of Urgency | |
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| Define Your Mission | |
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| Establishing a Case Statement | |
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| Determining Feasibility | |
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| Clear Public Communications | |
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| Setting Goals | |
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| Timing | |
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| Staff Support | |
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| Budget | |
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| Orienting Fundraisers | |
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| Developing Prospects and Suspects | |
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| Solidifying the Prospective Donor List | |
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| Matching Fundraisers to Prospective Donors | |
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| Cultivating Prospective Donors | |
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| The Ask and Follow-Up | |
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| Ongoing Cultivation | |
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| Renewing Contributions | |
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| Basic Fundraising Vehicles | |
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| Annual Campaign | |
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| Planned Giving | |
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| Capital Campaigns | |
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| Endowment Campaigns | |
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| Fundraisers | |
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| Fundraising Theories | |
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| Introduction | |
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| Fundraising Myths | |
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| Common Fundraising Mistakes | |
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| A Sample Executive Outline of a Strategic Fundraising Plan | |
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| Fundraising Objectives, Targets & Goals | |
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| Marketing the Arts in the 21st Century | |
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| Introduction | |
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| Overview | |
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| Basic Arts Marketing Terms | |
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| Press & Media | |
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| Helpful Media Hints | |
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| Job Descriptions | |
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| Director of Marketing | |
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| Director of Audience Development | |
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| Director of Publications | |
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| Director of Press and Public Relations | |
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| Sales Manager | |
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| Group Sales Manager | |
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| Telemarketing Manager | |
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| Box Office Manager | |
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| Director of Education | |
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| Image-building and Strategic-planning Notes | |
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| Nuts-and-bolts Staff Communications & Relations Tips | |
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| Income & Image Strategy Basics | |
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| Marketing on a Limited Budget | |
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| Two Audience Development Tools for Strategic Planning and Goal Setting | |
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| Outline for Strategic Planning and Nuts-and-Bolts Marketing | |
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| Budgeting & Financial Management | |
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| Budget Basics: A to Z | |
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| Summary of Standard Theatre Financial Terminology & Processes | |
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| Introduction | |
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| Terminology: A to Z | |
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| Sample Business Office Procedures | |
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| Purchase Orders | |
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| Cash Receipts | |
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| Cash Disbursements | |
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| Bookkeeping | |
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| Annual Audit | |
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| Business Office Flow Chart | |
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| Financial Worksheet for Theatre Budget Planning | |
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| Sample Comparative Budget Analysis of Expenses | |
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| Surviving in a Competitive Field | |
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| Trippingly on the Tongue: A Guide to Speaking the Speech (or Public Speaking) | |
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| If You Are in the Theatre You Are Expected to Know How to Speak | |
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| Content and Form | |
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| Speaking the Speech Tips | |
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| Tips for Stress Reduction: Staying Fit for Life | |
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| Introduction | |
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| Stress Reduction Tip Sheet | |
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| Five Tips for Starting a New Job | |
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| Fourteen Artistic Networking Survival Skills for Theatre Professionals Young and Old | |
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| Introduction | |
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| An Abbreviated Directory of Related Labor Unions, Guilds, Theatre Contracts & Associations | |
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| America's Nonprofit Professional Theatres: An Overview of Four Nationwide Organizations | |
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| Theatre Communications Group (TCG) | |
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| League of Resident Theatres (LORT) | |
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| Institute of Outdoor Drama (IOD) | |
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| Shakespeare Theatre Association of America (STAA) | |
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| A Final Note | |
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| Bibliography | |
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| Index | |
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| About the Author | |