Hope in a Jar The Making of America's Beauty Culture

ISBN-10: 0812221672

ISBN-13: 9780812221671

Edition: 2011

Authors: Kathy Peiss

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Description:

How did powder and paint, once scorned as immoral, become indispensable to millions of respectable women? How did a "kitchen physic," as homemade cosmetics were once called, become a multibillion-dollar industry? And how did men finally take over that rarest of institutions, a woman's business? In Hope in a Jar, historian Kathy Peiss gives us the first full-scale social history of America's beauty culture, from the buttermilk and rice powder recommended by Victorian recipe books to the mass-produced products of our contemporary consumer age. She shows how women, far from being pawns and victims, used makeup to declare their freedom, identity, and sexual allure as they flocked to enter public life. And she highlights the leading role of white and black women-Helena Rubenstein and Annie Turnbo Malone, Elizabeth Arden and Madame C. J. Walker-in shaping a unique industry that relied less on advertising than on women's customs of visiting and conversation. Replete with the voices and experiences of ordinary women, Hope in a Jaris a richly textured account of how women created the cosmetics industry and cosmetics created the modern woman.
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Book details

List price: $17.95
Copyright year: 2011
Publisher: University of Pennsylvania Press
Publication date: 8/19/2011
Binding: Paperback
Pages: 352
Size: 6.00" wide x 9.00" long x 1.00" tall
Weight: 1.078
Language: English

Kathy Peiss received her Ph.D. from Brown University in 1982. Her research specialties include the history of American women, gender, sexuality, leisure, consumption, and popular culture. She is the author of Hope in a Jar: The Making of America's Beauty Culture (1998) and Cheap Amusements: Working Women and Leisure in Turn-of-the-Century New York (1986), co-author of Men and Women: A History of Costume, Gender, and Power (1989), and co-editor of Passion and Power: Sexuality in History (1989). Her articles, essays, and reviews have appeared in numerous journals, including Genders, Social Problems, Business History Review, The Nation, Journal of American History, and Women's Review of Books. She has held fellowships from the National Endowment for the Humanities, the Rutgers Center for Historical Analysis, the American Council of Learned Societies, the Smithsonian Institution, and the Woodrow Wilson Foundation.

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