Physics of Business Growth Mindsets, System, and Processes
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Description: Organic business growth is governed by its own natural laws—underlying truths that set the stage for growth and innovation, much in the way that Einstein's law of relativity accounts for the movement of objects in the space-time continuum. The most fundamental law is that uncertainty is the only certainty. Dominating forces are ambiguity and change; the processes at work involve exploration, invention, and experimentation. Unfortunately, these truths run counter to the principles of stability, predictability, and linearity that have long informed the design of our firms.The Physics of Business Growthhelps readers understand how to create growth in today's business environment, providing them a roadmap and a set of practical tools to navigate its challenges. The book lays out a three step formula that will prove invaluable to professionals who have the opportunity to influence growth now, as well as to tomorrow's growth leaders, guiding them in (1) creating the right employee and organizational mindsets to enable growth (2) building an internal corporate growth system, and (3) putting in place processes that result in identifying opportunities, launching growth experiments, and managing a growth portfolio.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $12.99
Copyright year: 2012
Publisher: Stanford University Press
Publication date: 5/24/2012
Size: 5.75" wide x 8.75" long x 0.50" tall
|Fighting the Physics of Growth|
|Creating Prepared Minds|
|Building a Growth System|
|Identifying New Ideas|
|Learning Launches: Doing Growth Experiments|
|Creating and Managing a Growth Portfolio|
|Appendix: Tools and Templates, by Chapter|