Positively Outrageous Service How to Delight and Astound Your Customers and Win Them for Life

Name: Positively Outrageous Service How to Delight and Astound Your Customers and Win Them for Life
Price: 3.56 USD
Availability: InStock
ISBN: 9780793188239

ISBN-10: 0793188237

ISBN-13: 9780793188239

Edition: 2nd 2004

Authors: T. Scott Gross

List price: $18.95

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In today's tough economy, cutting prices and providing good service aren't enough. To be truly successful, innovative businesspeople must learn the art ofPositively Outrageous Service(POS)-doing the unexpected unexpectedly and giving the customer more than he or she could hope for. POS put customer service guru T. Scott Gross on the map in the early 1990s. For the first time in more than ten years, he brings these concepts into the 21st century with the second edition ofPositively Outrageous Service. He examines what's wrong in the service industry today and how to turn those negatives into POS. In his signature, slightly irreverent, but always insightful style, he shows managers at every…

Book details

List price: $18.95
Edition: 2nd
Copyright year: 2004
Publisher: Kaplan Publishing
Publication date: 9/1/2004
Binding: Paperback
Pages: 210
Size: 6.00" wide x 8.75" long x 0.50" tall
Weight: 0.682

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Preface



Pos: An Affair of the Heart



In the Beginning



More POS Stories



Sam Walton's Killing Me! Or Why POS Is the Competitive Advantage



Service Is an Affair of the Heart



Trends



A Positively Outrageous Solution



The History of POS



Inviting the Customer to Play



Competence, Confidence, Comfort



The First Step to Pos: Microbranding



The Secret to Standing Out



See It!



Name It!



Staff It!



Market It Like There's No Tomorrow!



POS Marketing



The Manager's Toolbox



The Manager's Toolbox


Index


About the Author