Crisis Communication Theory and Practice

Name: Crisis Communication Theory and Practice
Availability: InStock
ISBN: 9780765620521

ISBN-10: 0765620529

ISBN-13: 9780765620521

Edition: 2010

Authors: Alan Jay Zaremba

List price: $67.95

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Description:

Crises happen, and when they do organizations must be prepared to communicate effectively with thier internal and external stakeholders, and with the public. This innovative text adds theoretical coverage and practical application to the more traditional study of crisis communication through case analysis. Each chapter includes Objectives, Case Study, Pratitioner Perspective, and Exercises, and an online Instructor's

Book details

List price: $67.95
Copyright year: 2010
Publisher: Routledge
Publication date: 3/15/2010
Binding: Paperback
Pages: 256
Size: 7.48" wide x 9.69" long x 0.59" tall
Weight: 1.386
Language: English