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How to Manage, Analyze, and Interpret Survey Data: Learning Objectives | |
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Data Management | |
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Drafting an Analysis Plan | |
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Creating a Codebook | |
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Establishing Reliable Coding | |
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Measuring Agreement Between Two Coders: The Kappa Statistic | |
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Reviewing Surveys for Missing Data | |
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Entering the Data | |
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Cleaning the Data | |
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Some Surveys Have Not Been Returned | |
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Some Returned Surveys Have Data Missing | |
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Some People Are Outliers | |
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Some Data Need to Be Recoded | |
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What Statistics Do for Surveys | |
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Measurement Scales: Nominal, Ordinal, and Numerical | |
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Nominal Scales | |
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Ordinal Scales | |
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Numerical (Interval and Ratio) Scales | |
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Independent and Dependent Variables | |
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Checklist for Choosing a Method to Analyze Survey Data | |
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Descriptive Statistics and Measures of Central Tendency: Numerical and Ordinal Data | |
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Mean | |
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Median | |
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Mode | |
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Distributions: Skewed and Symmetric | |
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Checklist: When to Use the Mean, Median, and Mode | |
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Measures of Spread | |
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Range | |
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Standard Deviation | |
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Percentile | |
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Interquartile Range | |
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Guidelines for Selecting Measures of Dispersion | |
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Guidelines for Selecting Measures of Dispersion 000 Descriptive Statistics and Nominal Data | |
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Proportion and Percentage | |
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Ratio and Rate | |
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Relationships and Comparisons | |
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Numerical Data | |
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Calculating the Correlation Coefficient | |
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Size of the Correlation | |
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Ordinal Data and Correlation | |
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Regression | |
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A Note on the Relationship Between Two Nominal Characteristics | |
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The Normal Distribution | |
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Comparisons: Hypothesis Testing, p Values, and Confidence Levels Confidence Levels | |
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Guide to Hypothesis Testing, Statistical Significance, and p Values | |
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Risk and Odds | |
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Odds Ratios and Relative Risk | |
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Selecting Commonly Used Statistical Methods for Surveys | |
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Reading Computer Output | |
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Chi-Square | |
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t Test | |
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Analysis of Variance (ANOVA) | |
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Practical Significance: Using Confidence Intervals | |
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Content Analysis of Qualitative Survey Data | |
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Assemble the Data | |
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Learn the Contents of the Data | |
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Create a Codebook | |
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Create a Codebook 000 Enter and Clean the Data | |
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Do the Analysis | |
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Relational Databases | |
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Analysis of Open-Ended Questions: Best and Least Liked | |
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Exercises | |
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Answers | |
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Suggested Readings | |
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Glossary | |
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About the Author | |