International Tourism

Name: International Tourism
Availability: InStock
ISBN: 9780750678971

ISBN-10: 0750678976

ISBN-13: 9780750678971

Edition: 2009

Authors: Yvette Reisinger, Frederic Dimanche

List price: $70.95

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Description:

In recent years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, management, and marketing. However, the focus has been on material forms of culture such as arts, music, or crafts. The impacts of national culture on tourist behavior and travel decision-making have not been paid much attention. Only in the last two years have cross-cultural issues begun to generate significant interest among academics. An examination of cultural characteristics and differences is extremely important to the tourism industry because todays tourism environment is becoming increasingly international. Advances in technology,…

Book details

List price: $70.95
Copyright year: 2009
Publisher: Routledge
Publication date: 7/22/2011
Binding: Paperback
Pages: 460
Size: 7.56" wide x 9.13" long x 1.10" tall
Weight: 2.332

Yvette Reisinger is at Temple University, Philadelphia.




Introduction to Tourist Behavior


Tourists behavior, its components and theories



The Global Environment and Cultural Diversity


Globalization and tourist behavior


Cultural diversity



Tourist Behavior and Decision Making


Factors that influence tourist behavior


Model of tourist behavior


Tourist decision-making and buying process



Culture and Tourist Behavior


Culture


Cultural variability


Cultural influences on tourist behavior



Cross-Cultural Interaction and Communication


Cultural influence on social interaction


Cultural influence on service


Cultural influence on communication


Cultural influence on negotiation


Cross-cultural competence



Cultural Theories and Practices


Intercultural theories and their application to tourist behavior


Cultural worldwide practices



Competitive Cross-Cultural Strategies


Cultural marketing


Multicultural human resource management


Multicultural tourism education



Cross-Cultural Research and Tourist Behavior


Cross-cultural tourist behavior research



Culture and Ethics


Culture and ethics



Conclusion: Tourist Behavior in the 21st Century


Future trends in the tourism and hospitality industry


References