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Health Communication Theoretical and Critical Perspectives

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ISBN-10: 0745697739

ISBN-13: 9780745697734

Edition: N/A

Authors: Cross

List price: $37.95
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Health communication is key to promoting good population and individual health outcomes. As the field has developed, there is a growing need for a critical appraisal of the ideologies and theories underpinning health communication to ensure effective practice. This book sets out a new critical agenda, clearly situating health communication within its social context. It provides a critical overview of three key disciplinary areas Ð education, psychology and communication. Drawing on international examples throughout, the book challenges the underlying assumptions that drive the design and delivery of health promotion interventions. The authors argue that health communication is inherently…    
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Book details

List price: $37.95
Publisher: Polity Press
Publication date: 5/5/2017
Binding: Paperback
Pages: 224
Size: 5.75" wide x 8.75" long x 0.75" tall
Weight: 0.836
Language: English