Evaluation in Organizations a Systematic Approach to Enhancing Learning, Performance, and Change

ISBN-10: 0738202681

ISBN-13: 9780738202686

Edition: 2001

List price: $72.00
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From new product launches to training initiatives, organisations need to measure the effectiveness of their programmes, processes and systems. This work integrates research with practical applications to provide organisational evaluation.
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Book details

List price: $72.00
Copyright year: 2001
Publisher: Perseus Books Group
Publication date: 6/20/2001
Binding: Hardcover
Pages: 496
Size: 6.25" wide x 9.25" long x 1.25" tall
Weight: 1.738
Language: English

Hallie Preskill , Ph.D., is a Professor of Organizational Learning and Instructional Technologies at the University of New Mexico, Albuquerque.� She teaches graduate level courses in program evaluation (introductory and advanced), organizational learning, consulting, and organization and training design, development, and delivery.� She coauthored Evaluative Inquiry for Learning in Organizations (Preskill & Torres, 1999), Evaluation in Organizations: A Systematic Approach to Enhancing Learning, Performance & Change (Russ-Eft & Preskill, 2001), Evaluation Strategies for Communication and Reporting: Enhancing Learning in Organizations (Torres, Preskill & Piontek, 2004), and Building Evaluation Capacity: 72 Activities for Teaching and Training (Preskill & Russ-Eft, 2004). Preskill also coedited Using Appreciative Inquiry in Evaluation (Preskill & Coghlan, New Directions for Evaluation #100, 2003) and the Human Resource Development Review (Russ-Eft, Preskill & Sleezer, 1997). She has served on the Board of Directors of the American Evaluation Association and the Academy of Human Resource Development and is the section editor of the Teaching Evaluation column in the American Journal of Evaluation .� She received the American Evaluation Association?s Alva and Gunnar Myrdal Award for Outstanding Professional Practice in 2002 and the University of Illinois Distinguished Alumni Award in 2004.� For over 20 years, she has provided workshops and consulting services in the areas of program evaluation, training, and organization development.� She has also written numerous articles and book chapters on evaluation methods and processes, and has conducted program evaluations in schools and health care, nonprofit, human service, and corporate organizations. �

List of Figures and Tables
Background and Context of Evaluation
Defining Evaluation
What Evaluation Is and Isn't
The Relationship Between Evaluation and Research
What Can Be Evaluated?
Why Evaluate?
Top Ten Reasons Evaluation Is Neglected
Kinds of Evaluations
Formative Evaluation
Summative Evaluation
The Logic of Evaluation
Evaluation Use
Internal and External Evaluation
Internal Evaluation and Evaluators
The Evolution of Evaluation
The Role of Evaluation in Today's Organizations
The (Really) Early Days of Evaluation
The Transformation of Evaluation into a Profession
Types of Evaluation Models and Approaches
The Role of Evaluation in Today's Organizations
Evaluating Learning, Performance, and Change Initiatives
Future Directions for Evaluating Learning, Performance, and Change
The Role of the Learning, Performance, and Change Professional
General Models, Approaches, and Taxonomies for Evaluation Training and Performance
Research on Training Program Evaluation Models
Future Directions for Evaluating Learning, Performance, and Change
The Politics and Ethics of Evaluation Practice
Ways in Which Evaluation Becomes Political
Political Influences During the Evaluation
Examples of Evaluation Politics
Strategies for Managing the Politics of Evaluation
The Ethics of Evaluation Practice
Designing and Implementing the Evaluation
Focusing the Evaluation
Developing an Evaluation Plan
Developing the Evaluation's Rationale and Purpose
Developing Key Evaluation Questions
Selecting an Evaluation Design
Basic Design Issues
Commonly Used Evaluation Designs
Choosing Data Collection Methods
Menu of Data Collection Methods
Considerations for Choosing Data Collection Methods
Using Multiple Data Collection Methods
Observation and Archival Data
Using Methods of Observation
Observer Roles
Collecting and Recording Observation Data
Conducting Observations
Advantages and Disadvantages of Collecting Observation Data
Collecting Archival Data--Records and Documents
Advantages and Disadvantages of Collecting Archival Data
Surveys and Questionnaires
Types of Surveys
Guidelines for Constructing Surveys
Format Considerations
Pilot Testing the Items and Surveys
Summary of Steps in Survey Construction
Handling Nonresponse Bias
Managing the Data Collection Process
Electronic Surveys
Individual and Focus Group Interviews
Types of Interviews
Determining Which Interview Approach to Use
Advantages of Individual and Focus Group Interviews
Guidelines for Constructing Individual and Focus Group Interview Guides
Guidelines for Conducting Individual and Focus Group Interviews
The Interviewer's Role
Selecting and Training Interviewers
Managing the Interview Process
Computer-Aided Interviewing
Approaches to Sampling
Sampling Procedures
Issues to Consider When Selecting a Sample
Analyzing Evaluation Data
Basic Considerations for Analyzing Data
Approaches to Qualitative Data Analysis
Approaches to Quantitative Data Analysis
Economic Analyses of Learning, Performance, and Change Interventions
Potential Problems in Analyzing Data
Maximizing Evaluation Use
Communicating and Reporting Evaluation Activities and Findings
Purposes of Communicating and Reporting
Audiences for Communicating and Reporting
Timing of Communicating and Reporting
Content for Communicating and Reporting
Formats for Communicating and Reporting
Planning, Managing, and Budgeting the Evaluation
Planning the Evaluation
Managing the Evaluation
Developing an Evaluation Budget
Evaluating the Evaluation
Focusing the Evaluation
Implementing the Evaluation
Managing the Evaluation
Communicating and Reporting the Evaluation's Activities and Findings
Strategies for Implementing Evaluation in Organizations
Gaining Commitment and Support for Evaluation Work
Using Participatory and Collaborative Approaches
Understanding the Evaluation Context
Engaging in Evaluation Professional Development
Choosing an Evaluator Role
The Readiness for Organizational Learning and Evaluation Instrument (ROLE)
About the Authors
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