| |
| |
Preface | |
| |
| |
Preamble | |
| |
| |
Contents | |
| |
| |
What Is Strategy? | |
| |
| |
Acknowledgments | |
| |
| |
| |
Introduction | |
| |
| |
Executive Summary--Introduction | |
| |
| |
| |
Industry Analysis | |
| |
| |
The Five Six Forces | |
| |
| |
Entry | |
| |
| |
Buyer Bargaining Power | |
| |
| |
Supplier Bargaining Power | |
| |
| |
Substitute Products | |
| |
| |
Rivalry | |
| |
| |
Complements-The Sixth Force | |
| |
| |
Strategies for Complements | |
| |
| |
Industry Structures | |
| |
| |
Fragmented Industry | |
| |
| |
Dominant Firm | |
| |
| |
Tight Oligopoly | |
| |
| |
Loose Oligopoly | |
| |
| |
Executive Summary -Industry Analysis | |
| |
| |
| |
Firm Strategies | |
| |
| |
Value/Cost Strategies | |
| |
| |
Quality Choice without Competition | |
| |
| |
Games and Best Responses | |
| |
| |
The Effects of Competition on Quality Choice | |
| |
| |
Accommodation and Dissuasion | |
| |
| |
Low-Cost Strategy | |
| |
| |
Cream-Skimming | |
| |
| |
Coherent Strategies | |
| |
| |
The Three-Layer Model | |
| |
| |
Stuck in the Middle | |
| |
| |
Dealing with Competitors | |
| |
| |
Executive Summary--Firm Strategies | |
| |
| |
| |
Differentiation | |
| |
| |
Competition in Differentiated Products | |
| |
| |
Creating Synergies | |
| |
| |
Quality Complementarities | |
| |
| |
Networks | |
| |
| |
Technological Races | |
| |
| |
Patent Strategy | |
| |
| |
Hedonic Prices | |
| |
| |
Executive Summary--Differentiation | |
| |
| |
| |
Product Life Cycle | |
| |
| |
Introduction | |
| |
| |
Growth | |
| |
| |
Maturity | |
| |
| |
Decline and Replacement | |
| |
| |
Summary of the Product Life Cycle | |
| |
| |
The Life Cycle for Durable Goods | |
| |
| |
Executive Summary--Product Life Cycle | |
| |
| |
| |
Cooperation | |
| |
| |
Cooperation on a Variety of Issues | |
| |
| |
Tacit Collusion | |
| |
| |
Shared Interest | |
| |
| |
Punishment | |
| |
| |
Recovery | |
| |
| |
Problems of Tacit Cooperation in Price | |
| |
| |
Confessions | |
| |
| |
Many Producers | |
| |
| |
Differentiated Products | |
| |
| |
Reaction Time | |
| |
| |
Environmental Randomness | |
| |
| |
Motivating Managers | |
| |
| |
Efficient Allocation within a Cartel | |
| |
| |
Unenforceable Contracts | |
| |
| |
Risky Communication | |
| |
| |
Small or Failing Firms | |
| |
| |
Entry and Substitutes | |
| |
| |
Competition in Other Dimensions | |
| |
| |
Solutions to Tacit Cooperation Problems | |
| |
| |
Industry Association | |
| |
| |
Published Price Lists | |
| |
| |
Exclusive Territories | |
| |
| |
Preannouncing Future Price Increases | |
| |
| |
The Capture Theory | |
| |
| |
Incrementalism | |
| |
| |
Multimarket Contact | |
| |
| |
Multilevel Contact | |
| |
| |
Unused Capacity | |
| |
| |
Grow or Crush Small or Bankrupt Firms | |
| |
| |
Executive Summary--Cooperation | |
| |
| |
| |
Organizational Scope | |
| |
| |
Make or Buy Decisions | |
| |
| |
Tapered Integration | |
| |
| |
The Multidivisional Firm | |
| |
| |
Transaction Costs | |
| |
| |
Prices or Quantities | |
| |
| |
Net Present Value | |
| |
| |
Project Selection and Risk Assessment | |
| |
| |
Executive Summary--Organizational Scope | |
| |
| |
| |
Incentives | |
| |
| |
Agency | |
| |
| |
Efficiency Wages | |
| |
| |
Making Firms More Aggressive | |
| |
| |
Agent Selection | |
| |
| |
Managing Creative Talent | |
| |
| |
Multitasking | |
| |
| |
Common Agency | |
| |
| |
Tournaments and Yardstick Competition | |
| |
| |
Ratchet Effect | |
| |
| |
Executive Summary--Incentives | |
| |
| |
| |
Antitrust | |
| |
| |
Major Laws | |
| |
| |
Sherman Act (1890) | |
| |
| |
Clayton Act (1914) | |
| |
| |
FTC Act (1914) | |
| |
| |
Exemptions and Special Treatment | |
| |
| |
Predation, Foreclosure, and Tying | |
| |
| |
Mergers | |
| |
| |
DOJ Guidelines for Horizontal Mergers | |
| |
| |
Vertical Mergers and Antitrust Enforcement | |
| |
| |
Executive Summary--Antitrust | |
| |
| |
| |
Elementary Statistics | |
| |
| |
Opinion Polls | |
| |
| |
The Precision of Statistics | |
| |
| |
The Normal Distribution or Bell Curve | |
| |
| |
Conditional Probabilities and Correlation | |
| |
| |
The Predator Theory of Tornadoes | |
| |
| |
Sample Selection Bias | |
| |
| |
The Hot Hand | |
| |
| |
Option Values | |
| |
| |
Scenario Analysis | |
| |
| |
Executive Summary--Elementary Statistics | |
| |
| |
| |
Pricing | |
| |
| |
Illustrative Examples | |
| |
| |
International Pricing by the Pharmaceutical Companies | |
| |
| |
Methyl Methacrylate | |
| |
| |
Hand-Me-Down by Armani | |
| |
| |
IBM LaserPrinter E | |
| |
| |
Sony MiniDisc | |
| |
| |
An Electric Utility's Individualized Pricing | |