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Financing the American Dream A Cultural History of Consumer Credit

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ISBN-10: 0691074550

ISBN-13: 9780691074559

Edition: 1999

Authors: Lendol Calder

List price: $58.00
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Description:

Once there was a golden age of American thrift, when citizens lived sensibly within their means and worked hard to stay out of debt. The growing availability of credit in this century, however, has brought those days to an end--undermining traditional moral virtues such as prudence, diligence, and the delay of gratification while encouraging reckless consumerism. Or so we commonly believe. In this engaging and thought-provoking book, Lendol Calder shows that this conception of the past is in fact a myth. Calder presents the first book-length social and cultural history of the rise of consumer credit in America. He focuses on the years between 1890 and 1940, when the legal, institutional,…    
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Book details

List price: $58.00
Copyright year: 1999
Publisher: Princeton University Press
Publication date: 2/11/2001
Binding: Paperback
Pages: 400
Size: 6.10" wide x 9.17" long x 1.30" tall
Weight: 1.232
Language: English

Acknowledgments
Introduction: Credit, Consumer Culture, and the American Dream
Getting Trusted: Debt and Credit before Consumer Credit
Beautiful Credit! The Foundation of Modern Society
Debt in the Victorian Money Management Ethic
Getting the Goods: The Making of a Credit Revolution
Small-Loan Lending and the Rise of the Personal Finance Company
Hard Payments: The Rise of Installment Selling
Getting Credit: The Legitimization of Consumer Debt
From Consumptive Credit to Consumer Credit
Consumer Credit in the Great Depression
Epilogue
Notes
Index