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Passion to Win

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ISBN-10: 0684862255

ISBN-13: 9780684862255

Edition: 2001

Authors: Sumner Redstone, Peter Knobler

List price: $21.95
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Book details

List price: $21.95
Copyright year: 2001
Publisher: Simon & Schuster
Publication date: 12/1/2010
Binding: Paperback
Pages: 320
Size: 6.00" wide x 8.75" long x 0.75" tall
Weight: 1.034
Language: English

Stephen Cooper is the editor of John Fante's "The Big Hunger: Stories 1932-1959". He is Professor of English & Film at California State University at Long Beach. He lives in Los Angeles, with his wife & their two children.

Acknowledgments
Prologue: The Fire This Time
Blockbuster Tanks
Breaking the Codes
National Amusements
Stick to What You Know
Viacom -- the Opening
Viacom -- the Battle
Viacom -- Running the Show
I Want My MTV
The Paramount Deal
The Deal from Hell
To Hell and Back
The Shakeout
We Are All Viacom
The Turnaround
Eye on the Future
Index