Discovering the Soul of Service The Nine Drivers of Sustainable Business Success

Name: Discovering the Soul of Service The Nine Drivers of Sustainable Business Success
Availability: InStock
ISBN: 9780684845111

ISBN-10: 0684845113

ISBN-13: 9780684845111

Edition: 1999

Authors: Leonard L. Berry

List price: $30.00

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Focusing on 14 companies that stand out from the pack, Berry identifies nine core values of sustainable success for any service organisation. The single most important factor is humane values.

Book details

List price: $30.00
Copyright year: 1999
Publisher: Free Press
Publication date: 2/12/1999
Binding: Hardcover
Pages: 288
Size: 6.13" wide x 9.25" long x 1.00" tall
Weight: 0.990
Language: English

Dr. Leonard L. Berry holds the JCPenney Chair of Retailing Studies at Texas A&M University. A former National President of the American Marketing Association, he is the author of 13 books on services marketing and quality service.



Acknowledgments


Author's Note



Sustaining Success in Service Companies



Success-Sustaining Values



Leading with Values



Strategic Focus



Executional Excellence



Control of Destiny



Trust-Based Relationships



Investment in Employee Success



Acting Small



Brand Cultivation



Generosity



Lessons from World-Class Service Companies


Notes


Interviewees and Other Contributors


Index